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~subject:"Internationales Marketing"
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Internationales Marketing
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Vignali, Claudio
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Rasicci, Claudia
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International journal of business and globalisation : IJBG
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International journal of entrepreneurship and small business
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Communication planning : current situation analysis and future developments in different markets
Vignali, Claudio
;
Rasicci, Claudia
- In:
International journal of business and globalisation : IJBG
2
(
2008
)
3
,
pp. 310-329
Persistent link: https://www.econbiz.de/10003710961
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2
Adaptation versus standardisation in global marketing for small businesses : this special ed. is dedicated to Catherine Mckinna
Vignali, Claudio
(
contributor
)
- In:
International journal of entrepreneurship and small business
Vol. 3, nr. 3/4
(
2006
)
Persistent link: https://www.econbiz.de/10004889099
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