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~subject:"Internationales Marketing"
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Internationales Marketing
Consumer behaviour
25
Konsumentenverhalten
25
Entwicklungsländer
19
Türkei
18
Marketing
17
International marketing
14
Kanada
13
Turkey
13
Brand image
12
Brand management
12
Markenführung
12
Markenimage
12
Absatz
10
Developing countries
10
Marketing management
10
Marketingmanagement
10
Aufsatzsammlung
8
Canada
8
Designation of origin
8
Herkunftsbezeichnung
8
Werbung
8
Multinationales Unternehmen
7
Advertising
6
China
5
Cultural identity
5
Economic transition
5
Einzelhandel
5
Emerging economies
5
Exportmarketing
5
Food market
5
Kulturelle Identität
5
Lebensmittelmarkt
5
Management
5
Mittlerer Osten
5
Nahrungsmittelmarkt
5
Schwellenländer
5
Systemtransformation
5
Welt
5
World
5
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Book / Working Paper
14
Article
8
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Article in journal
7
Aufsatz in Zeitschrift
7
Collection of articles of several authors
5
Sammelwerk
5
Aufsatzsammlung
4
Aufsatz im Buch
1
Book section
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Conference proceedings
1
Graue Literatur
1
Konferenzschrift
1
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Language
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English
18
Undetermined
4
Author
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Kaynak, Erdener
21
Apil, Ali Riza
2
Kara, Ali
2
Akinci, Serkan
1
Aksoy, Safak
1
Atilgan, Eda
1
Chow, Clement S. F.
1
El Banna, Alia
1
Gürol, Metin N.
1
Harcar, Talha
1
Lee, Kam-hon
1
Murphy, Steven A.
1
Nieminen, Jarmo
1
Papadopoulos, Nicolas G.
1
Rojas-Méndez, José I.
1
Savitt, Ronald
1
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Institution
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International Management Development Association
1
Published in...
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Journal of euromarketing
2
Management international review : mir ; journal of international business
2
Asia Pacific journal of marketing and logistics
1
Handbook of research in international marketing
1
International business series
1
Journal of global marketing
1
Journal of international marketing and marketing research
1
Praeger scientific
1
Praeger special studies
1
Prager special studies
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ECONIS (ZBW)
15
USB Cologne (EcoSocSci)
7
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1
Place brands and brand-place associations : the role of "place" in international marketing
Papadopoulos, Nicolas G.
;
El Banna, Alia
;
Murphy, Steven A.
- In:
Handbook of research in international marketing
,
(pp. 88-113)
.
2011
Persistent link: https://www.econbiz.de/10009385448
Saved in:
2
A cross regional comparison of export performance of firms in two Canadian regions
Kaynak, Erdener
- In:
Management international review : mir ; journal of …
32
(
1992
)
2
,
pp. 163-180
Persistent link: https://www.econbiz.de/10001123718
Saved in:
3
The management of international advertising : a handbook and guide for professionals
Kaynak, Erdener
-
1989
Persistent link: https://www.econbiz.de/10004042621
Saved in:
4
The management of international advertising : a handbook and guide for professionals
Kaynak, Erdener
-
1989
Persistent link: https://www.econbiz.de/10013543861
Saved in:
5
Global business : Asia-Pacific dimensions
Kaynak, Erdener
(
ed.
);
Lee, Kam-hon
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10000034498
Saved in:
6
Comparative marketing systems
Kaynak, Erdener
(
ed.
);
Savitt, Ronald
(
contributor
)
-
1984
Persistent link: https://www.econbiz.de/10000043939
Saved in:
7
Managing East-West business in turbulent times : proceedings
Kaynak, Erdener
(
contributor
);
Nieminen, Jarmo
(
contributor
)
-
1993
Persistent link: https://www.econbiz.de/10000984886
Saved in:
8
Sociopolitical aspects of international marketing
Kaynak, Erdener
(
ed.
)
-
1991
Persistent link: https://www.econbiz.de/10000815605
Saved in:
9
Export marketing management in less-developed countries : a case study of Turkey in light of the Japanese experience
Kaynak, Erdener
- In:
Management international review : mir ; journal of …
27
(
1987
)
3
,
pp. 54-66
Persistent link: https://www.econbiz.de/10001038277
Saved in:
10
Market potential analysis for the Atlantic Canadian products in the Arab Middle East
Kaynak, Erdener
- In:
Journal of international marketing and marketing research
14
(
1989
)
2
,
pp. 67-78
Persistent link: https://www.econbiz.de/10001081647
Saved in:
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