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Internet
Consumer behaviour
83,844
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Electronic Commerce
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E-commerce
21,118
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20,429
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13,835
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Internet marketing
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11,509
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11,463
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5,337
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5,257
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5,207
Welt
4,979
Absatz
4,953
Viral marketing
4,934
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4,914
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4,896
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4,856
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Wirtz, Bernd W.
27
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23
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20
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18
Waelbroeck, Patrick
18
Waldfogel, Joel
17
Fritz, Wolfgang
15
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14
Jin, Ginger Zhe
14
Ghose, Anindya
13
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12
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12
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12
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12
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12
Roth, Alvin E.
12
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11
Alt, Rainer
11
Levin, Jonathan
11
Zettelmeyer, Florian
11
Baal, Sebastian van
10
Clement, Reiner
10
Dutton, William H.
10
Krishnamurthy, Sandeep
10
Sundaresan, Neel
10
Welfens, Paul J. J.
10
Albers, Sönke
9
Chaffey, Dave
9
Einav, Liran
9
Schreiber, Dirk
9
Silva-Risso, Jorge M.
9
Wiedmann, Klaus-Peter
9
Baranes, Edmond
8
Brynjolfsson, Erik
8
Dedrick, Jason
8
Dholakia, Nikhilesh
8
Ellison, Sara Fisher
8
Goldfarb, Avi
8
Greenstein, Shane M.
8
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Deutsche Bank <Frankfurt am Main> / Research
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13
Springer Fachmedien Wiesbaden
9
Universität St. Gallen
8
European Communication Council
6
Edward Elgar Publishing
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ALCATEL-SEL-Stiftung für Technische und Wirtschaftliche Kommunikationsforschung
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Akademie für Technikfolgenabschätzung in Baden-Württemberg
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Dänemark / Ministeriet for Videnskab, Teknologi og Udvikling
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4
Europäische Kommission / Generaldirektion Informationsgesellschaft
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International Telecommunications Society
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UNCTAD
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World Bank Group
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Deutsches Institut für Urbanistik
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Erasmus Research Institute of Management
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European Association of Agricultural Economists
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2
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2
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2
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SpringerLink / Bücher
45
Telecommunications policy : the international journal of digital economy, data sciences and new media
36
Journal of business research : JBR
33
Journal of internet commerce
32
Journal of retailing and consumer services
32
Electronic commerce research
30
Management science : journal of the Institute for Operations Research and the Management Sciences
28
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
26
Information systems research : ISR
25
International journal of business information systems : IJBIS
25
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
25
International journal of internet marketing and advertising : IJIMA
24
NBER working paper series
24
Gabler Edition Wissenschaft
22
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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NBER Working Paper
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Working paper / National Bureau of Economic Research, Inc.
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CESifo working papers
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European Journal of Marketing
20
Information economics and policy : IEP
20
Journal of management information systems : JMIS
20
Springer eBook Collection / Business and Economics
19
International journal of e-business research : an official publication of the Information Resources Management Association
17
International journal of electronic business
17
Journal of global information management : an official publication of the Information Resources Management Association
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Technological forecasting & social change : an international journal
17
Applied economics letters
16
European research studies
16
Journal of Consumer Marketing
16
International journal of production research
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
OECD Digital Economy Papers
15
Reihe Electronic Commerce
15
Economics : digitale Ökonomie und struktureller Wandel
14
Electronic commerce research and applications
14
Global business review
14
Marketing Intelligence & Planning
14
International journal of electronic marketing and retailing : IJEMR
13
International journal of industrial organization
13
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ECONIS (ZBW)
6,266
USB Cologne (EcoSocSci)
314
Other ZBW resources
171
RePEc
13
EconStor
12
BASE
6
USB Cologne (business full texts)
1
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1
The effect of review images on review helpfulness : a contingency approach
Kübler, Raoul
;
Lobschat, Lara
;
Welke, Lina
;
Meij, Hugo …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10014526948
Saved in:
2
Examining customer's intention to rely on online reviews
Sridevi, P.
;
Manoraj, N.
;
Vedanthachari, Lakshmi Narasimhan
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 369-393
Persistent link: https://www.econbiz.de/10013256323
Saved in:
3
When does online review matter to consumers? : the effect of product quality information cues
Kim, Rae Yule
- In:
Electronic commerce research
21
(
2021
)
4
,
pp. 1011-1030
Persistent link: https://www.econbiz.de/10012698542
Saved in:
4
Diversified online review websites as accelerators for online impulsive buying : the moderating effect of price dispersion
Chen, Chun-Der
;
Ku, Edward C. S.
- In:
Journal of internet commerce
20
(
2021
)
1
,
pp. 113-135
Persistent link: https://www.econbiz.de/10012423624
Saved in:
5
Exploring the effects of official-structured managerial responses on hotel online popularity
Gong, Caiyan
;
Liu, Jianwei
;
Law, Chun Hung Roberts
;
Ye, …
- In:
International journal of hospitality management
106
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013383278
Saved in:
6
Electronic word of mouth (eWOM) research : a comparative bibliometric analysis and future research insight
Mukhopadhyay, Sandip
;
Pandey, Ritesh
;
Rishi, Bikramjit
- In:
Journal of hospitality and tourism insights
6
(
2022
)
2
,
pp. 404-424
Persistent link: https://www.econbiz.de/10014301525
Saved in:
7
Word-of-mouth and viral marketing activity of the on-line consumer : the role of loyalty chain stages theory
Roy, Sanjit Kumar
;
Butaney, Gul
;
Sekhon, Harjit
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 494-512
Persistent link: https://www.econbiz.de/10010489692
Saved in:
8
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
9
The reliability of online review helpfulness
Wan, Yun
;
Nakayama, Makoto
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 179-189
Persistent link: https://www.econbiz.de/10010424800
Saved in:
10
The impact of online word-of-mouth on television show viewership : an inverted U-shaped temporal dynamic
Cadario, Romain
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 411-422
Persistent link: https://www.econbiz.de/10011399060
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