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Online product reviews : implications for retailers and competing manufacturers
Kwark, Young; Chen, Jianqing; Raghunathan, Srinivasan - In: Information systems research : ISR 25 (2014) 1, pp. 93-110
Persistent link: https://www.econbiz.de/10010355238
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Determinants of the success of online retail in India
Kumar, Vikas; Ayodeji, Ogunmola Gabriel - In: International journal of business information systems : … 37 (2021) 2, pp. 246-262
Persistent link: https://www.econbiz.de/10012596507
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An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul; Jebarajakirthy, Charles; Shankar, Amit - In: Journal of strategic marketing 29 (2021) 2, pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
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Understanding the efficiency of keywords in search engine marketing : a comparison study using data envelopment analysis
Jiang, Pingjun - In: International journal of electronic business 14 (2018) 3, pp. 273-292
Persistent link: https://www.econbiz.de/10011989711
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Creating effective online customer experiences
Bleier, Alexander; Harmeling, Colleen M.; Palmatier, … - In: Journal of marketing 83 (2019) 2, pp. 98-119
Persistent link: https://www.econbiz.de/10012175912
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Online and offline retailing : what we know and directions for future research
Ratchford, Brian Thomas; Soysal, Gonca; Zentner, Alejandro - In: Journal of retailing 98 (2022) 1, pp. 152-177
Persistent link: https://www.econbiz.de/10013207546
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Modelling and performance evaluation of explosive storage policies in internet fulfilment warehouses
Onal, Sevilay; Zhang, Jingran; Das, Sanchoy - In: International journal of production research 55 (2017) 19/20, pp. 5902-5915
Persistent link: https://www.econbiz.de/10011724294
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Effect of eWOM valence on online retail sales
Roy, Gobinda; Datta, Biplab; Basu, Rituparna - In: Global business review 18 (2017) 1, pp. 198-209
Persistent link: https://www.econbiz.de/10011665456
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Sustainable development of e-commerce in the post-COVID times : a mixed-methods analysis of pestle factors
Dima, Adriana; Radu, Elena; Dobrotă, Ecaterina Milica; … - In: Amfiteatru economic : an economic and business research … 25 (2023), pp. 1095-1114
E-commerce represents an essential part of modern business, with a significant growth in recent years. Recent events, such as the COVID-19 pandemic, have led to a surge in online shopping and a rapid shift towards e-commerce, creating a new normal in the retail industry. To succeed in this...
Persistent link: https://www.econbiz.de/10014464448
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Strategic motive for introducing Internet channels in a supply chain
Hsiao, Lu; Chen, Ying-Ju - In: Production and operations management : an international … 23 (2014) 1, pp. 36-47
Persistent link: https://www.econbiz.de/10010257625