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~subject:"Internet marketing"
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Internet marketing
Electronic Commerce
23,608
E-commerce
20,993
Value creation
13,965
Betriebliche Wertschöpfung
13,800
Produktgestaltung
5,634
Internet
5,556
Online-Handel
5,482
Online retailing
5,468
Consumer behaviour
4,781
Product design
4,702
Konsumentenverhalten
4,657
Digitale Plattform
4,620
Digital platform
4,613
Theorie
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4,410
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3,283
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3,268
World
3,254
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3,098
Germany
3,056
Relationship marketing
2,630
Globalisierung
2,621
Beziehungsmarketing
2,606
Digitalisierung
2,601
Globalization
2,586
Supply chain
2,584
Lieferkette
2,576
Social Web
2,540
Social web
2,540
Digitization
2,421
Online-Marketing
2,273
USA
2,064
Lieferantenmanagement
2,021
Supplier relationship management
2,017
United States
2,002
Innovationsmanagement
1,954
Innovation management
1,905
Geschäftsmodell
1,874
Business model
1,848
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Lammenett, Erwin
16
Kollmann, Tobias
15
Chaffey, Dave
10
Decarolis, Francesco
9
Law, Chun Hung Roberts
9
Martínez-López, Francisco J.
8
Olbrich, Rainer
8
Bonatti, Alessandro
7
Dwivedi, Yogesh Kumar
7
Thaichon, Park
7
Theobald, Elke
7
Ahuja, Vandana
6
D'Annunzio, Anna
6
Ghose, Anindya
6
Goldfarb, Avi
6
Holsing, Christian
6
Lambrecht, Anja
6
Moran, Mike
6
Qiu, Liangfei
6
Quach, Sara
6
Ratten, Vanessa
6
Russo, Antonio
6
Schultz, Carsten D.
6
Schumann, Jan Hendrik
6
Strauss, Judy
6
Tan, Yong
6
Valletti, Tommaso M.
6
Wirtz, Bernd W.
6
Alleman, James H.
5
Bergemann, Dirk
5
Dinerstein, Michael
5
Einav, Liran
5
Fritz, Wolfgang
5
Guo, Xiaolong
5
Heinemann, Gerrit
5
Levin, Jonathan
5
Lobel Trong Thuy Tran
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Motta, Massimo
5
Sundaresan, Neel
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Viswanathan, Siva
5
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IGI Global
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Springer International Publishing
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Springer-Verlag GmbH
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Wiley-VCH
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1
Bramann - Verlag und Beratung
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Bundesverband Digitale Wirtschaft
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Duncker & Humblot
1
Edward Elgar Publishing
1
European Travel Commission
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Europäische Kommission / EU Consumer Programme
1
Europäische Kommission / Gemeinsame Forschungsstelle
1
Faktenkontor <Hamburg>
1
Forschungsgruppe Konsum und Verhalten
1
Galileo Press
1
Haufe-Lexware GmbH & Co. KG
1
Hochschule für Angewandte Wissenschaften Hamburg / Projektteam LinkFisch
1
ICEC <15, 2013, Turku>
1
ISPIM Innovation Conference <33., 2022, Kopenhagen>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Digital Economy <2., 2017, Sidi Bou Said>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
International Scientific-Practical Conference <2022, Online>
1
MITP Verlags-GmbH & Co. KG
1
Monopolkommission
1
Organisation for Economic Co-operation and Development
1
Philipps-Universität Marburg
1
RWTH Aachen
1
Simmons & Simmons <London>
1
Wissenschaftszentrum Berlin für Sozialforschung / Arbeitsgemeinschaft Online-Mediation
1
World Tourism Organization
1
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Journal of business research : JBR
46
Journal of retailing and consumer services
44
International journal of electronic marketing and retailing : IJEMR
35
International journal of internet marketing and advertising : IJIMA
32
Journal of management information systems : JMIS
30
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
22
Information systems research : ISR
21
SpringerLink / Bücher
21
Journal of internet commerce
20
Management science : journal of the Institute for Operations Research and the Management Sciences
20
Electronic commerce research
18
International journal of hospitality management
18
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
17
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
17
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
16
Discussion papers / CEPR
14
International journal of business information systems : IJBIS
14
International journal of e-business research : an official publication of the Information Resources Management Association
14
Industrial marketing management : the international journal for industrial and high-tech firms
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
International journal of technology marketing : IJTMkt
12
Journal of travel and tourism marketing
12
Technological forecasting & social change : an international journal
12
CESifo working papers
11
Journal of electronic commerce research : JECR
11
Lehrbuch
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Springer eBook Collection
11
International journal of contemporary hospitality management
10
International journal of retail & distribution management
10
Journal of organizational computing and electronic commerce
10
Journal of strategic marketing
10
Marketing science
10
International journal of electronic business
9
International journal of electronic commerce : IJEC
9
International journal of electronic customer relationship management : IJECRM
9
Journal of open innovation : technology, market, and complexity
9
Journal of the Academy of Marketing Science
9
NBER working paper series
9
Electronic commerce research and applications
8
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Source
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ECONIS (ZBW)
2,202
USB Cologne (EcoSocSci)
38
Other ZBW resources
24
BASE
5
RePEc
3
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1
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1
Online reputation mechanisms and the decreasing value of chain affiliation
Hollenbeck, Brett
- In:
Journal of marketing research : JMR
55
(
2018
)
5
,
pp. 636-654
Persistent link: https://www.econbiz.de/10011957963
Saved in:
2
Direct and indirect effects of buyers and sellers on search advertising revenues in business-to-business electronic platforms
Fang, Eric
;
Li, Xiaoling
;
Huang, Minxue
;
Palmatier, …
- In:
Journal of marketing research : JMR
52
(
2015
)
3
,
pp. 407-422
Persistent link: https://www.econbiz.de/10011292872
Saved in:
3
Mergers in the digital economy
Gautier, Axel
;
Lamesch, Joe
- In:
Information economics and policy : IEP
54
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012655869
Saved in:
4
Mergers in the digital economy
Gautier, Axel
;
Lamesch, Joe
-
2020
Persistent link: https://www.econbiz.de/10012271158
Saved in:
5
Utilizing the
platform
economy effect through EWOM : does the
platform
matter?
Xu, Xun
;
Lee, Chieh
- In:
International journal of production economics
227
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012297462
Saved in:
6
Mergers in the digital economy
Gautier, Axel
;
Lamesch, Joe
-
2020
or IP) to integrate them in their
ecosystem
rather than the products and users themselves. For these tech giants …
Persistent link: https://www.econbiz.de/10012154717
Saved in:
7
Selling secondhand products through an online
platform
with blockchain
Shen, Bin
;
Xu, Xiaoyan
;
Yuan, Quan
- In:
Transportation research / E : an international journal
142
(
2020
),
pp. 1-18
Persistent link: https://www.econbiz.de/10012319613
Saved in:
8
Slicing the cake without baking it : opportunistic
platform
entry strategies in digital markets
Karhu, Kimmo
;
Ritala, Paavo
- In:
Long range planning : LRP ; international journal of …
54
(
2021
)
5
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013198146
Saved in:
9
Value co-creation in ecotourism : finding solutions in a digital era
Hernández-López, Laura
;
Barrio-García, Salvador del
- In:
Journal of business
10
(
2018
)
1
,
pp. 38-51
Persistent link: https://www.econbiz.de/10012131490
Saved in:
10
Virtual interactions and sports viewing on social live streaming platforms : the role of co-creation experiences,
platform
involvement, and follow status
Qian, Tyreal Yizhou
;
Seifried, Chad
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014302574
Saved in:
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