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Impact of market orientation on business performance : role of employee satisfaction and customer satisfaction

Jyoti, Jeevan; Sharma, Jyoti - In: Vision : the journal of business perspective 16 (2012) 4, pp. 297-313

Persistent link: https://www.econbiz.de/10010406168

The role of customer contact employees as external customers : a conceptual framework for marketing strategy and future research

Dabholkar, Pratibha A.; Abston, Kristie A. - In: Journal of business research : JBR 61 (2008) 9, pp. 959-967

Persistent link: https://www.econbiz.de/10003731209

Kundenzufriedenheit : eine Wechselwirkung? ; ein Erfahrungsbericht der Globus Holding

Töpfer, Armin - In: Handbuch Kundenmanagement : Anforderungen, Prozesse, …, (pp. 913-923). 2008

Persistent link: https://www.econbiz.de/10003708775

The influence of internal market orientation on external outcomes : the mediating role of employees’ attitudes

Tortosa Edo, Vicent; Llorens-Monzonís, Jaume; … - In: Journal of service theory and practice : JSTP 25 (2015) 4, pp. 486-523

Persistent link: https://www.econbiz.de/10011400725

Identifying some roots of frontline employee : attitude in market orientation

Siddiqi, Mushtaq A. - In: Acta Universitatis Danubius / Oeconomica 9 (2013) 6, pp. 5-13

Persistent link: https://www.econbiz.de/10010342064

Bridging the gap between employees and customers

Oajkey, James L. - In: Journal of marketing management : MM 28 (2012) 9/10, pp. 1094-1113

Persistent link: https://www.econbiz.de/10009615218

Physician perceived value as a mediating variable between marketing mix strategy and physician satisfaction

Mohsen Ali Murshid; Zurina Mohaidin; Goh Yen Nee; … - In: Asia Pacific journal of marketing and logistics 28 (2016) 5, pp. 780-806

Persistent link: https://www.econbiz.de/10011616798

Antecedents of Market Orientation and its Impact on Customer Oriented Behavior : Moderating Role of Job Satisfaction for Health Care Professionals

Zia ur Rehman, Dr. Muhammad - 2019

Purpose - This study develops and tests a model of Customer oriented behavior and Market orientation based on Professionalism, rewards and job satisfaction.Design/methodology/approach - It was a quantitative study that measures, the hypothesized relationship of above stated variables. The model...

Persistent link: https://www.econbiz.de/10014200194

Internal market orientation, interdepartmental relationships and market performance : the pivotal role of employee satisfaction

Yu, Qionglei; Barnes, Bradley R.; Ye, Yu - In: European journal of marketing 56 (2022) 5, pp. 1464-1487

Persistent link: https://www.econbiz.de/10013350969

From customer readiness to customer retention : the mediating role of customer psychological and behavioral engagement

Torkzadeh, Samaneh; Zolfagharian, Mohammadali; … - In: European journal of marketing 56 (2022) 7, pp. 1799-1829

Persistent link: https://www.econbiz.de/10013352641

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