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Leanwashing : a hidden factor in the obesity crisis
Karnani, Aneel Gobindram; McFerran, Brent; … - In: California management review 56 (2013/14) 4, pp. 5-30
Persistent link: https://www.econbiz.de/10010410344
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Intergenerational effects of lay beliefs : how parents' unhealthy = tasty intuition influences their children's food consumption and body mass index
Briers, Barbara; Huh, Young Eun; Chan, Elaine; … - In: Journal of consumer research : JCR ; an … 50 (2024) 6, pp. 1074-1096
Persistent link: https://www.econbiz.de/10014526260
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When value trumps health in a supersized world
Haws, Kelly L.; Winterich, Karen Page - In: Journal of marketing 77 (2013) 3, pp. 48-64
Persistent link: https://www.econbiz.de/10009747830
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Customizing calories : how rejecting (vs. selecting) ingredients leads to lower calorie estimation and unhealthier food choices
Besharat, Ali; Romero, Marisabel; Haws, Kelly L. - In: Journal of retailing 97 (2021) 3, pp. 424-438
Persistent link: https://www.econbiz.de/10013256055
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Examining eating : bridging the gap between "lab eating" and "free-living eating"
Haws, Kelly L.; Liu, Peggy J.; McFerran, Brent; … - 2022
Persistent link: https://www.econbiz.de/10013191277
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Exploring the relationship between varieties of variety and weight loss : when more variety can help people lose weight
Haws, Kelly L.; Liu, Peggy J.; Redden, Joseph P.; … - In: Journal of marketing research : JMR 54 (2017) 4, pp. 619-635
Persistent link: https://www.econbiz.de/10011743736