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Implementation of e-commerce innovation on small enterprises in Nigeria
Ajao, Blessing Funke; Oyebisi, Timothy Oyedepo; … - In: International journal of entrepreneurship and small business 38 (2019) 4, pp. 521-536
Persistent link: https://www.econbiz.de/10012168899
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Social media and SMEs : a study of drivers of adoption of innovation in organizational setting
Talukder, Majharul; Quazi, Ali; Djatikusumol, Dede - In: Journal of electronic commerce in organizations : the … 16 (2018) 2, pp. 1-28
Persistent link: https://www.econbiz.de/10011876900
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Perception or capabilities? : an empirical investigation of the factors influencing the adoption of social media and public cloud in German SMEs
Hassan, Sohaib Shahzad; Reuter, Christian; Bzhalava, Levan - In: International journal of innovation management 25 (2021) 1, pp. 2150002-1-2150002-26
Persistent link: https://www.econbiz.de/10012507896
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Social media adoption : small and medium-sized enterprises' perspective in Sri Lanka
Samsudeen, Sabraz Nawaz; Thelijjagoda, Samantha; … - In: Journal of Asian finance, economics and business : JAFEB 8 (2021) 1, pp. 759-766
Persistent link: https://www.econbiz.de/10012692476
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E-marketing implementation in small and medium-sized restaurants in Palestine
Qashou, Abeer; Saleh, Yahya - In: Arab economic and business journal 13 (2018) 2, pp. 93-110
This study investigates the factors affecting the acceptance and implementation of E-marketing and its impact on marketing performance in small and medium-sized restaurants (SMRs) in Palestine. Potential factors were derived and conceptually-modelled for analysis based on popular technology...
Persistent link: https://www.econbiz.de/10011956217
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Social media adoption : a process-based approach
Toker, Aysegul; Seraj, Mina; Kuscu, Asli; Yavuz, Ramazan; … - In: Journal of organizational computing and electronic commerce 26 (2016) 4, pp. 344-363
Persistent link: https://www.econbiz.de/10011621345
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An exploratory investigation of social media adoption by small businesses
He, Wu; Wang, Feng-Kwei; Chen, Yong; Zhao, Shenghua - In: Information technology and management 18 (2017) 2, pp. 149-160
Persistent link: https://www.econbiz.de/10011705602
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Network technology adoption by US biotechnology firms : a contextual approach of social media applications
Vidot-Delerue, Hélène; Cronje, Tom - In: International journal of innovation management 19 (2015) 5, pp. 1550047-1-20
Persistent link: https://www.econbiz.de/10011422412
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Determinants of Web 2.0 technologies for knowledge sharing in SMEs
Soto-Acosta, Pedro; Perez-Gonzalez, Daniel; Popa, Simona - In: Service business 8 (2014) 3, pp. 425-438
Persistent link: https://www.econbiz.de/10010413201
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Social media adoption in smes sustainability : evidence from an emerging economy
Amoah, John; Bruce, Emmanuel; Shurong, Zhao; Egala, … - In: Cogent business & management 10 (2023) 1, pp. 1-28
Social media is constantly changing the business landscape across all economic sectors. Given this, small and medium enterprises (SMEs) are leveraging this to give their businesses a new trend. In emerging economies, however, the rate of adoption and integration of social media among small and...
Persistent link: https://www.econbiz.de/10014468458