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Marketing aspects of international business
Hampton, Gerald Marshall (contributor) - 1984
Persistent link: https://www.econbiz.de/10004626529
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International marketing research: opportunities and challenges in the 21st century
Rialp, Alex (contributor) - 2007 - 1. ed.
Persistent link: https://www.econbiz.de/10004870703
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Handbook of research in international marketing
Jain, Subhash C. (ed.) - 2003
Persistent link: https://www.econbiz.de/10001731954
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Handbook of research in international marketing
Jain, Subhash C. (contributor) - State of the Art of Research in International Marketing … - 2003
Presenting the challenges and opportunities ahead, the contributors to this volume critically examine the current status and future direction of research in international marketing. The result of a sustained and lively dialogue among contributors from a variety of cultures, this volume gathers...
Persistent link: https://www.econbiz.de/10011851899
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ESOMAR Conference on: "Marketing and Research under a 'New World Order'" : Tokyo (Japan), 6. - 8. July 1992 ; arranged in co-operation with J.M.A. (Japan Marketing Association), A....
Conference on Marketing and Research under a New World … - 1992
Persistent link: https://www.econbiz.de/10004140185
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Conference on International Marketing Research : new tasks, new methods, new scenarios ; Ljubljana (Yugoslavia), 14th - 16th February 1991
Conference on International Marketing Research <1991, … - 1991
Persistent link: https://www.econbiz.de/10004185457
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Sprache und Kultur in der interkulturellen Marketingkommunikation
Bungarten, Theo (contributor) - 1994
Persistent link: https://www.econbiz.de/10004191217
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Sprache und Kultur in der interkulturellen Marketingkommunikation : mit 1000 aktuellen Literaturhinweisen zur Theorie und Praxis der Marketingkommunikation
Bungarten, Theo (contributor) - 1999 - 2., verb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004599380
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ESOMAR Seminar on Qualitative Research: From International to Cross-Cultural Marketing: The Qualitative Connection : Singapore, 30 November - 2 December 1997
Seminar on Qualitative Research: From International to … - 1997
Persistent link: https://www.econbiz.de/10004367157
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5th International Automotive Marketing Conference : Lausanne (Switzerland) 2 - 4 March 1998
International Automotive Marketing Conference <5, 1998, … - 1998
Persistent link: https://www.econbiz.de/10004379743