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Konsumentenverhalten
Einzelhandel
17,804
Retail trade
15,202
Consumer behaviour
4,906
Deutschland
2,043
Sales promotion
2,040
Verkaufsförderung
1,968
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1,955
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1,924
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1,753
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1,611
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1,606
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1,350
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1,333
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1,288
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1,260
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1,199
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1,165
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1,156
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1,154
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953
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950
Großbritannien
802
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785
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783
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775
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773
Customer satisfaction
746
IT-gestütztes Marketing
741
Kundenzufriedenheit
737
Computer-assisted marketing
736
United Kingdom
725
Wettbewerb
713
Lieferantenmanagement
683
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665
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645
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639
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Grewal, Dhruv
28
Gázquez-Abad, Juan Carlos
26
Martínez-López, Francisco J.
22
Pantano, Eleonora
21
Schramm-Klein, Hanna
20
Das, Gopal
18
Swoboda, Bernhard
17
Gijsbrechts, Els
16
Rajagopal
15
Roggeveen, Anne L.
15
Zielke, Stephan
15
Steinmann, Sascha
14
Ailawadi, Kusum L.
13
Richards, Timothy J.
13
Sands, Sean
13
Khare, Arpita
12
Nordfält, Jens
12
Teller, Christoph
12
Usman, Osly
12
Campo, Katia
11
Diallo, Mbaye Fall
11
Gil Saura, Irene
11
Neslin, Scott A.
11
Chintagunta, Pradeep K.
10
Dennis, Charles
10
Loureiro, Sandra Maria Correia
10
Rudolph, Thomas
10
Stobart, Jon
10
Verhoef, Peter C.
10
Wagner, Gerhard
10
Bang, Nguyen
9
Brengman, Malaika
9
Breugelmans, Els
9
Dekimpe, Marnik G.
9
Geyskens, Inge
9
Ieva, Marco
9
Kukar-Kinney, Monika
9
Noble, Stephanie M.
9
Rabinovich, Elliot
9
Rosenbaum, Mark S.
9
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Springer Fachmedien Wiesbaden
6
National Bureau of Economic Research
5
Stellenbosch University / Bureau for Economic Research
3
The Nielsen Company (Germany)
3
Books on Demand GmbH <Norderstedt>
2
IGI Global
2
Nordic Council of Ministers
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
Alabama / State Highway Dept
1
Alabama Highway Research Group
1
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
Cape Town / Technical Management Services
1
Central Co-Operative Council
1
Deutsche Bundesbank
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Goethe-Universität Frankfurt am Main
1
Gottlieb Duttweiler Institute
1
Graduate School of Business Administration
1
Great Britain / Commission on Industrial Relations
1
Handelshögskolan i Stockholm
1
Harvard University, Graduate School of Business Administration, Division of Research
1
Helmut-Schmidt-Universität
1
Institut for Graenseregionsforskning
1
Institut für Handelsforschung <Köln>
1
International Co-operative Alliance / Regional Office for Asia and the Pacific
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
1
Kanada / Statistics Canada
1
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Journal of retailing and consumer services
499
Journal of retailing
155
Journal of business research : JBR
139
International journal of retail & distribution management
121
The international review of retail, distribution and consumer research
120
International journal of retail and distribution management
67
Psychology & marketing
43
International journal of electronic marketing and retailing : IJEMR
38
Journal of marketing
35
Management science : journal of the Institute for Operations Research and the Management Sciences
35
European journal of marketing : EJM
34
European journal of operational research : EJOR
33
Journal of the Academy of Marketing Science
30
Marketing intelligence & planning
28
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
26
International journal of consumer studies
25
The journal of consumer marketing
25
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
24
Asia Pacific journal of marketing and logistics
23
Journal of marketing research : JMR
23
The journal of services marketing
23
The journal of product & brand management
22
SpringerLink / Bücher
21
International journal of production economics
20
Journal of promotion management : JPM
20
Marketing : ZFP ; journal of research and management
20
Journal of promotion management : innovations in planning and applied research
19
Journal of strategic marketing
19
Marketing letters : a journal of research in marketing
18
The service industries journal
18
European retail research
17
International journal of Indian culture and business management
17
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
17
Cogent business & management
16
International journal of production research
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
16
Production and operations management : an international journal of the Production and Operations Management Society
15
Australasian marketing journal
14
Information systems research : ISR
14
Journal of fashion marketing and management
14
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Source
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ECONIS (ZBW)
4,855
EconStor
7
RePEc
3
OLC EcoSci
2
USB Cologne (EcoSocSci)
2
Showing
1
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10
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4,869
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date (oldest first)
1
Entertainment in retailing : the influences of advanced technologies
Pantano, Eleonora
;
Naccarato, Giusepe
- In:
Journal of retailing and consumer services
17
(
2010
)
3
,
pp. 200-204
Persistent link: https://www.econbiz.de/10003978362
Saved in:
2
The third wave of marketing intelligence
Burke, Raymond R.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 159-171)
.
2010
Persistent link: https://www.econbiz.de/10003938729
Saved in:
3
Customer intelligence as the powerful means for turning information into profit
Renko, Sanda
- In:
Advanced technologies management for retailing : …
,
(pp. 179-196)
.
2011
Persistent link: https://www.econbiz.de/10009376301
Saved in:
4
Improving customer retention management through cost-sensitive learning
Coussement, Kristof
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 477-496
Persistent link: https://www.econbiz.de/10010371318
Saved in:
5
Experiential retailing leveraged by data analytics
Dastidar, Urshita Ghosh
;
Ambekar, Suhas Suresh
; …
- In:
International journal of business intelligence research …
12
(
2021
)
1
,
pp. 98-113
Persistent link: https://www.econbiz.de/10012508247
Saved in:
6
Kunden zum Kauf bewegen : Aufsätze zur Konsumentenwahrnehmung von Sortiment, Preis und Promotion
Bauer, Johannes
-
2012
Persistent link: https://www.econbiz.de/10009629140
Saved in:
7
Promoting products through volume discount : evidence from Malaysia
Iranmanesh, Mohammad
;
Jayaraman, K.
;
Imrie, Brian Charles
; …
- In:
Journal of promotion management : JPM
22
(
2016
)
1
,
pp. 71-88
Persistent link: https://www.econbiz.de/10011522041
Saved in:
8
Omni-channel promotions and their effect on consumer purchase decision
Isravel, Yabesh Abraham Durairaj
;
Lakshmi, B.
; …
- In:
International journal of intellectual property …
13
(
2023
)
3/4
,
pp. 333-349
Persistent link: https://www.econbiz.de/10014442747
Saved in:
9
Why do stores double coupons?
Allen, Beth Elaine
-
1991
-
Rev
Persistent link: https://www.econbiz.de/10000813069
Saved in:
10
Exploring the power of adaptive selling techniques on consumers' buying behaviour
Bauer, Hans H.
;
Martin, Isabel
- In:
European retail research
22
(
2008
),
pp. 51-68
Persistent link: https://www.econbiz.de/10003818163
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