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Relationships between providers and users of market research : the role of personal trust
Moorman, Christine; Deshpandé, Rohit; Zaltman, Gerald - 1993
Persistent link: https://www.econbiz.de/10000867282
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Perspectives in consumer behavior
Kassarjian, Harold H. (ed.) - 1991 - 4. ed
Persistent link: https://www.econbiz.de/10000818738
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The Black consumer : dimensions of behavior and strategy
Joyce, George (compiler); Govoni, Norman A. P. (contributor) - 1971 - [1st ed.]
Persistent link: https://www.econbiz.de/10000548120
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The people motivators : consumer and sales incentives in modern marketing
Turner, Howard M. - 1973
Persistent link: https://www.econbiz.de/10000556695
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Psychological principles of marketing and consumer behavior
Britt, Steuart Henderson - 1978
Persistent link: https://www.econbiz.de/10000558636
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Consumers and the market
Reid, Margaret Gilpin - 1942 - 3. ed.
Persistent link: https://www.econbiz.de/10000627500
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Market and prices : theory of consumption, market and market prices
Vojtinskij, Vladimir S. - 1964
Persistent link: https://www.econbiz.de/10000594588
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Oxford : Oxford University Press; anfangs: Chicago, …; … - 1.1974/75 -
Persistent link: https://www.econbiz.de/10000353577
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Consumerism : search for the consumer interest
Aaker, David A. (ed.); Day, George S. (ed.) - 1974 - 2. ed.
Persistent link: https://www.econbiz.de/10000328970
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Personal values and consumer psychology
Pitts, Robert E. (ed.); Woodside, Arch G. (ed.) - 1984
Persistent link: https://www.econbiz.de/10000331596