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Konsumentenverhalten
Internationales Marketing
21
Entwicklungsländer
19
Marketing
17
Türkei
17
International marketing
13
Turkey
12
Consumer behaviour
11
Kanada
11
Absatz
10
Developing countries
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Marketing management
9
Marketingmanagement
9
Aufsatzsammlung
8
Multinationales Unternehmen
7
Werbung
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Canada
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Advertising
5
Economic transition
5
Emerging economies
5
Exportmarketing
5
Food market
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Lebensmittelmarkt
5
Management
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Mittlerer Osten
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Nahrungsmittelmarkt
5
Schwellenländer
5
Systemtransformation
5
Brand image
4
Brand management
4
Einzelhandel
4
Markenführung
4
Markenimage
4
Middle East
4
Schweden
4
Transnational corporation
4
Welt
4
World
4
Advertising effects
3
Auslandsinvestition
3
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Article
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1
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English
10
German
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Kaynak, Erdener
11
Kara, Ali
5
Apil, Ali Riza
3
Chow, Clement S. F.
3
Harcar, Talha
2
Aksoy, Safak
1
AlSaleh, Dhoha A.
1
Kucukemiroglu, Orsay
1
Mak, Winnie
1
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Asia Pacific journal of marketing and logistics
3
Journal of euromarketing
3
Challenges and solutions for international marketing management
1
Food marketing
1
International journal of commerce and management
1
Journal of Asia Pacific business
1
Journal of global marketing
1
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ECONIS (ZBW)
11
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1
Consumer ethnocentrism and lifestyle orientations in an emerging market economy
Kaynak, Erdener
- In:
Challenges and solutions for international marketing …
,
(pp. 53-72)
.
1998
Persistent link: https://www.econbiz.de/10001324021
Saved in:
2
Consumer preferences for fast food outlets in a developing country
Kaynak, Erdener
- In:
Journal of euromarketing
5
(
1996
)
4
,
pp. 99-113
Persistent link: https://www.econbiz.de/10001207809
Saved in:
3
Cross-cultural food buying behaviour
Kaynak, Erdener
- In:
Food marketing
3
(
1987
)
3
,
pp. 34-49
Persistent link: https://www.econbiz.de/10001035385
Saved in:
4
Consumer responses to social media advertisements in two high-context cultures : effects of perceived trust, informativeness and intrusiveness
Kaynak, Erdener
;
Kara, Ali
;
AlSaleh, Dhoha A.
- In:
Journal of euromarketing
26
(
2017
)
3/4
,
pp. 106-127
Persistent link: https://www.econbiz.de/10011878194
Saved in:
5
Georgian consumers' evaluation of products sourced from European Union member countries : country of origin impact
Apil, Ali Riza
;
Kaynak, Erdener
- In:
International journal of commerce and management
20
(
2010
)
2
,
pp. 167-187
Persistent link: https://www.econbiz.de/10008651891
Saved in:
6
Time orientation and attitudes toward advertising in a high-context culture : an empirical study of Macau
Kaynak, Erdener
;
Kara, Ali
;
Chow, Clement S. F.
- In:
Journal of Asia Pacific business
14
(
2013
)
2
,
pp. 88-106
Persistent link: https://www.econbiz.de/10009754677
Saved in:
7
Pattern of similarities/differences in time orientation and advertising attitudes : a cross-cultural comparison of Georgian and Macau consumers
Kaynak, Erdener
;
Kara, Ali
;
Chow, Clement S. F.
;
Apil, …
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
4
,
pp. 631-654
Persistent link: https://www.econbiz.de/10010127933
Saved in:
8
Life-style orientation of rural US and Canadian consumers : are regio-centric standardized marketing strategies feasible?
Harcar, Talha
;
Kaynak, Erdener
- In:
Asia Pacific journal of marketing and logistics
20
(
2008
)
4
,
pp. 433-454
Persistent link: https://www.econbiz.de/10003781693
Saved in:
9
An investigation of people's time orientation, attitudes, and behavior toward advertising in an international context
Kaynak, Erdener
;
Kara, Ali
;
Apil, Ali Riza
- In:
Journal of global marketing
24
(
2011
)
5
,
pp. 433-452
Persistent link: https://www.econbiz.de/10009500876
Saved in:
10
The impact of country-of-origin and ethnocentrism : an experimental study of consumer taste preferences for soft drinks at a cross-cultural level
Harcar, Talha
;
Kaynak, Erdener
- In:
Journal of euromarketing
24
(
2015
)
2/3
,
pp. 120-131
Persistent link: https://www.econbiz.de/10011408858
Saved in:
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