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Huber, Frank
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Inderst, Roman
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Sheth, Jagdish N.
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Janssen, Maarten C. W.
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Nevo, Aviv
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Peitz, Martin
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Matsushima, Noriaki
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Samuelson, Larry
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Vermeulen, Frederic
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Fishman, Arthur
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Moraga-González, José Luis
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Shy, Oz
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Belk, Russell W.
14
Boztuğ, Yasemin
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Grunert, Klaus G.
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Ikeda, Shinsuke
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Palma, André de
14
Sommer, Martin
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Thisse, Jacques-François
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Zinman, Jonathan
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SpringerLink / Bücher
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1
A comparison of short form Marlowe-Crowne and "best friends" social desirability
bias
measures
Rojas-Méndez, José
;
Davies, Gary
- In:
Marketing intelligence & planning
42
(
2024
)
2
,
pp. 329-345
Persistent link: https://www.econbiz.de/10015056869
Saved in:
2
Correcting the illogicality in probability data of mutually exclusive behaviours
Parackal, Mathew
- In:
Australasian marketing journal
18
(
2010
)
2
,
pp. 105-111
Persistent link: https://www.econbiz.de/10003975210
Saved in:
3
Die Effizienz der Conjoint-Analyse zur Reduktion von Antwortverzerrungen in demoskopischen Erhebungen
Braun, Christine
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001876055
Saved in:
4
Can identity
theory
improve survey design?
Britton, Logan L.
;
Norwood, F. Bailey
- In:
Journal of agricultural and applied economics : JAEE
54
(
2022
)
3
,
pp. 422-439
Persistent link: https://www.econbiz.de/10013429091
Saved in:
5
Decisions on probabilistic selling for consumers with different risk attitudes
Huang, Yeu-Shiang
;
Fang, Chih-Chiang
;
Tseng, Tzu-liang
- In:
Decision analysis : a journal of the Institute for …
18
(
2021
)
2
,
pp. 121-138
Persistent link: https://www.econbiz.de/10012613920
Saved in:
6
Predicting future purchases with the Poisson log-normal model
Trinh, Giang
;
Rungie, Cam
;
Wright, Malcolm
;
Driesener, Carl
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
2
,
pp. 219-234
Persistent link: https://www.econbiz.de/10010367204
Saved in:
7
Predicting future consumer purchases in grocery retailing with the condensed Poisson lognormal model
Trinh, Giang
;
Wright, Malcolm J.
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013209555
Saved in:
8
Accurately measuring willingness to pay for consumer goods : a meta-analysis of the hypothetical
bias
Schmidt, Jonas
;
Bijmolt, Tammo H. A.
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 499-518
Persistent link: https://www.econbiz.de/10012290969
Saved in:
9
Stated intentions and purchase behavior : a unified model
Sun, Baohong
;
Morwitz, Vicki G.
- In:
International journal of research in marketing : IJRM ; …
27
(
2010
)
4
,
pp. 356-366
Persistent link: https://www.econbiz.de/10008810594
Saved in:
10
Thematic discrepancy analysis : a method to gain insights into lurkers and test for non-response
bias
Thompson, Scott A.
;
Loveland, James M.
;
Fombelle, Paul W.
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
1
,
pp. 55-67
Persistent link: https://www.econbiz.de/10010347803
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