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Konsumentenverhalten
Design
1,157
design
455
Innovation
178
Produktgestaltung
117
Product design
114
DESIGN
109
Unterstützungssystem <Informatik>
106
Innovationsmanagement
68
Marketing
68
Innovation management
63
Prozessmanagement
58
New product development
53
Consumer behaviour
51
innovation
50
Internet
49
Produktentwicklung
48
Management
47
Theorie
45
Theory
43
Wissensmanagement
38
Kreativität
37
Knowledge management
34
Brand management
31
USA
31
Creativity
30
Markenführung
30
United States
28
Verpackung
28
Unternehmen
26
Organizational change
25
Business process management
24
Packaging
24
Project management
23
Sustainable development
23
Web sites
23
Architecture
22
Werbung
22
Workflow management system
22
Workflow-Management-System
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27
Hochschulschrift
4
Collection of articles of several authors
3
Sammelwerk
3
Thesis
3
Aufsatzsammlung
2
Case study
1
Fallstudie
1
Guidebook
1
Handbook
1
Handbuch
1
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1
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English
32
German
6
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Celhay, Franck
2
Orth, Ulrich R.
2
Ahani, Mona
1
Ahmadi, Golnesa
1
Alexander, Bethan
1
Aydınoğlu, Nilüfer Z.
1
Babin, Barry J.
1
Bahrami, Hamid Reza
1
Baumann, Chris
1
Bekele, Negalegn Alemu
1
Bettels, Jannick
1
Blazquez Cano, Marta
1
Borgelink, Bianca G. D.
1
Branca, Generoso
1
Carvalho, João M. S.
1
Cheng, Peiyao
1
Chu, Wujin
1
Cian, Luca
1
Cooper, Tim
1
Cornehl, Michaela
1
Crouch, Roberta C.
1
David, Simona
1
Eastman, Jacqueline
1
Elms, Jonathan
1
Faria, Sílvia
1
Favier, Manon
1
Ferrati, Francesco
1
Foroudi, Pantea
1
Fransen, Marieke L.
1
Frieberg, Jeanette
1
Fuchs, Matthias
1
Funk, Daniel C.
1
Gadbaw, Benjamin
1
Grewal, Dhruv
1
Gupta, Suraksha
1
Haase, Janina
1
Hart, Cathryn A.
1
Keith, Sara
1
Krishna, Aradhna
1
Lee, Jeongmin
1
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Journal of retailing
3
Journal of retailing and consumer services
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail and distribution management
2
Academic journal of economic studies
1
Business and Economic Research : BER
1
Business horizons
1
Edition Horizont
1
Expert journal of marketing
1
History of retailing and consumption
1
IJS studies in Judaica : conference proceedings of the Institute of Jewish Studies, University College London
1
Intellectual property, theory, culture
1
International journal of retail & distribution management
1
International journal of technology marketing : IJTMkt
1
Italian journal of marketing : ITJM
1
Journal of business research : JBR
1
Journal of international consumer marketing
1
Journal of marketing communications
1
Journal of marketing research
1
Journal of travel and tourism marketing
1
Marketing letters : a journal of research in marketing
1
Nepalese journal of economics : a publication of Uniglobe College
1
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
1
Sport management review
1
The journal of product & brand management
1
Werben & Verkaufen
1
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ECONIS (ZBW)
38
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1
Praxisbuch Packaging : wie Verpackungsdesign Produkte verkauft
Seeger, Harald
-
2009
Persistent link: https://www.econbiz.de/10003785425
Saved in:
2
Die Rolle der Natürlichkeitspräferenz für die Verpackungsgestaltung bei Lebensmitteln
Cornehl, Michaela
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003779845
Saved in:
3
Die Beeinflussung des Kaufverhaltens durch zielgerichtetes Produktdesign bei Büchern
Frieberg, Jeanette
-
2007
Persistent link: https://www.econbiz.de/10003463314
Saved in:
4
Gender,
design
and marketing : how gender drives our perception of
design
and marketing
Moss, Gloria
-
2009
Persistent link: https://www.econbiz.de/10003683036
Saved in:
5
Bimodale Wahrnehmung von Verpackungsdesign : der Einfluss von Optik und Haptik auf Markeneindrücke von Konsumenten
Littel, Sandra
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008653425
Saved in:
6
An investigation of visual components of packaging on food consumer behavior
Ahmadi, Golnesa
;
Bahrami, Hamid Reza
;
Ahani, Mona
- In:
Business and Economic Research : BER
3
(
2013
)
2
,
pp. 1-11
Persistent link: https://www.econbiz.de/10009786097
Saved in:
7
Designing an emotional strategy : strengthening digital channel engagements
Straker, Karla
;
Wrigley, Cara
- In:
Business horizons
59
(
2016
)
3
,
pp. 339-346
Persistent link: https://www.econbiz.de/10011488399
Saved in:
8
New life luxury : upcycled Scottish heritage textiles
Keith, Sara
;
Silies, Maria
- In:
International journal of retail & distribution management
43
(
2015
)
10/11
,
pp. 1051-1064
Persistent link: https://www.econbiz.de/10011505975
Saved in:
9
Is beauty in the aisles of the retailer? : package processing in visually complex contexts
Orth, Ulrich R.
;
Crouch, Roberta C.
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 524-537
Persistent link: https://www.econbiz.de/10010473269
Saved in:
10
Linking corporate logo, corporate image, and reputation : an examination of consumer perceptions in the financial setting
Foroudi, Pantea
;
Melewar, T. C.
;
Gupta, Suraksha
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2269-2281
Persistent link: https://www.econbiz.de/10010401999
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