This study examines how online retailers operating in consumer markets characterized by consumer fit uncertainty such as apparel and accessories can mitigate such uncertainty through effective designs of return policies. We find that when consumers have the option to self-mend a product to...

Advances in the digital economy have driven the trend among manufacturers, particularly those in the IT industry, to offer products that consumers can self-customize so as to satisfy their idiosyncratic needs. This study examines firm strategies on offering such consumer-customizable products....

This file provides online appendix for the paper "Consumer Pseudo-Showrooming and Omni-Channel Product Placement Strategies," which may be found at 'http://ssrn.com/abstract=2811230' http://ssrn.com/abstract=2811230

Recent advances in information technologies (IT) have powered the merger of online and offline retail channels into one single platform. Modern consumers frequently switch between online and offline channels when they navigate through various stages of their decision journey, motivating...

The implementation of digital channels as avenues for economic transactions (e.g., online and mobile banking/FinTech) has shifted the paradigm of customer–bank interactions, providing unprecedented opportunities for both parties. The prevailing belief is that digital banking has several...