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Huber, Frank
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Bang, Nguyen
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Foscht, Thomas
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Gustafsson, Anders
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A. C. Nielsen Company <Northbrook, Ill.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Boston College / Department of Economics
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Journal of retailing and consumer services
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363
International journal of hospitality management
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117
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97
Journal of the Academy of Marketing Science
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Cogent business & management
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Asia Pacific journal of marketing and logistics
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Journal of travel and tourism marketing
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Marketing intelligence & planning
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Services marketing quarterly
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Tourism management : research, policies, practice
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International journal of retail & distribution management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
48
International journal of internet marketing and advertising : IJIMA
44
International journal of retail and distribution management
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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SpringerLink / Bücher
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41
Service business
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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ECONIS (ZBW)
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EconStor
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Product and service innovation with customer recognition
Li, Jiaoyang
- In:
Decision sciences
55
(
2024
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10014473255
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2
Robust dynamic pricing with strategic customers
Chen, Yiwei
;
Farias, Vivek F.
- In:
Mathematics of operations research
43
(
2018
)
4
,
pp. 1119-1142
Persistent link: https://www.econbiz.de/10011956916
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3
Benefits of customer loyalty in markets with endogenous search costs
Kuksov, Dmitri
;
Zia, Mohammad
- In:
Management science : journal of the Institute for …
67
(
2021
)
4
,
pp. 2171-2190
Persistent link: https://www.econbiz.de/10012522172
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4
Competing with copycats when customers are strategic
Pun, Hubert
;
DeYong, Gregory D.
- In:
Manufacturing & service operations management : M & SOM
19
(
2017
)
3
,
pp. 403-418
Persistent link: https://www.econbiz.de/10011738558
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5
The charm of behavior-based pricing : when consumers' taste is diverse and the consideration set is limited
Amaldoss, Wilfred
;
He, Chuan
- In:
Journal of marketing research
56
(
2019
)
5
,
pp. 767-790
Persistent link: https://www.econbiz.de/10012177644
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6
Positioning and pricing strategies in a market with switching costs and staying costs
Jeong, Yuncheol
;
Maruyama, Masayoshi
- In:
Information economics and policy : IEP
44
(
2018
),
pp. 47-57
Persistent link: https://www.econbiz.de/10012013127
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7
Calling customers to take action : the impact of incentive and customer characteristics on direct mailing effectiveness
Vafainia, Saeid
;
Breugelmans, Els
;
Bijmolt, Tammo H. A.
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 62-80
Persistent link: https://www.econbiz.de/10011997998
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8
Feeling emotions in the public performing arts sector : does gender affect?
Tubillejas-Andrés, Berta
;
Cervera-Taulet, Amparo
; …
- In:
International review on public and non-profit marketing
16
(
2019
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10012129539
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9
A mediating and multigroup analysis of customer loyalty
Picón-Berjoyo, Araceli
;
Ruiz-Moreno, Carolina
;
Castro, …
- In:
European management journal
34
(
2016
)
6
,
pp. 701-713
Persistent link: https://www.econbiz.de/10011625096
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10
Effects of customer heterogeneity on participation performance in virtual brand community : a two-stage semiparametric approach
Wu, Ji
;
Xie, Kang
;
Xiao, Jinghua
;
Xie, Jianhui
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 289-321
Persistent link: https://www.econbiz.de/10011856666
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