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Konsumentenverhalten
Consumer behaviour
11
USA
6
United States
6
Brand management
4
Markenführung
4
liquid consumption
4
Autovermietung
3
Car leasing
3
Consumption theory
3
Globalization
3
International marketing
3
Internationales Marketing
3
Konsumtheorie
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Private consumption
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Privater Konsum
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Share Economy
3
Sharing economy
3
Barter economy
2
Bauman
2
Beziehungsmarketing
2
Brand image
2
Business model
2
Crowdfunding
2
Geschäftsmodell
2
Globalisierung
2
Institutional infrastructure
2
Institutionelle Infrastruktur
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Liquidity
2
Liquidität
2
Personality psychology
2
Persönlichkeitspsychologie
2
Post-Merger-Integration
2
Post-merger integration
2
Regulation
2
Regulierung
2
Relationship marketing
2
Sharing Economy
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Social relations
2
Soziale Beziehungen
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Bardhi, Fleura
10
Eckhardt, Giana M.
3
Sharifonnasabi, Zahra
3
Luedicke, Marius K.
2
Arnould, Eric J.
1
Askegaard, Søren
1
Bengtsson, Anders
1
Dunn, Dan T.
1
Johnson, Devon S.
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Mimoun, Laetitia
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Rohm, Andrew J.
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Sultan, Fareena
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Venkatraman, Meera
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Marketing theory
2
Consumer culture theory
1
Explorations in consumer culture theory : [selected papers and poetry presented at the Consumer Culture Theory Conference held at the York University in Toronto, Ontario in 2007]
1
International marketing review
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary journal
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ECONIS (ZBW)
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1
Home away from home : home-as-order and dwelling in mobility
Bardhi, Fleura
;
Askegaard, Søren
- In:
Explorations in consumer culture theory : [selected …
,
(pp. 83-97)
.
2009
Persistent link: https://www.econbiz.de/10003787511
Saved in:
2
How global brands travel with consumers : an examination of the relationship between brand consistency and meaning across national boundaries
Bengtsson, Anders
;
Bardhi, Fleura
;
Venkatraman, Meera
- In:
International marketing review
27
(
2010
)
5
,
pp. 519-540
Persistent link: https://www.econbiz.de/10008906890
Saved in:
3
Tuning in and tuning out : media multitasking among youn consumers
Bardhi, Fleura
;
Rohm, Andrew J.
;
Sultan, Fareena
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
4
,
pp. 316-332
Persistent link: https://www.econbiz.de/10008651812
Saved in:
4
Liquid relationship to possessions
Bardhi, Fleura
;
Eckhardt, Giana M.
;
Arnould, Eric J.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
3
,
pp. 510-529
Persistent link: https://www.econbiz.de/10009658062
Saved in:
5
Understanding how technology paradoxes affect customer satisfaction with self-service technology : the role of performance ambiguity and trust in technology
Johnson, Devon S.
;
Bardhi, Fleura
;
Dunn, Dan T.
- In:
Psychology & marketing
25
(
2008
)
5
,
pp. 416-443
Persistent link: https://www.econbiz.de/10003735875
Saved in:
6
How globalization affects consumers: Insights from 30 years of CCT globalization research
Sharifonnasabi, Zahra
;
Bardhi, Fleura
;
Luedicke, Marius K.
- In:
Marketing theory
20
(
2020
)
3
,
pp. 273-298
Persistent link: https://www.econbiz.de/10012271437
Saved in:
7
Gobal mobilities
Bardhi, Fleura
;
Luedicke, Marius K.
;
Sharifonnasabi, Zahra
- In:
Consumer culture theory
,
(pp. 225-252)
.
2018
Persistent link: https://www.econbiz.de/10012030027
Saved in:
8
Liquid consumption
Bardhi, Fleura
;
Eckhardt, Giana M.
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
3
,
pp. 582-597
Persistent link: https://www.econbiz.de/10011755390
Saved in:
9
New dynamics of social status and distinction
Eckhardt, Giana M.
;
Bardhi, Fleura
- In:
Marketing theory
20
(
2020
)
1
,
pp. 85-102
Persistent link: https://www.econbiz.de/10012201552
Saved in:
10
Transnational market navigation : living and consuming across borders
Sharifonnasabi, Zahra
;
Mimoun, Laetitia
;
Bardhi, Fleura
- In:
Journal of consumer research : JCR ; an …
50
(
2024
)
6
,
pp. 1198-1220
Persistent link: https://www.econbiz.de/10014526268
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