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Konsumentenverhalten
Technischer Fortschritt
50,643
Technological change
41,231
Social Web
20,747
Social web
20,716
Innovation
10,549
Theorie
9,984
Theory
9,727
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9,305
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9,046
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6,079
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6,069
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5,981
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5,846
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5,386
Wirtschaftswachstum
4,492
Welt
4,299
World
4,232
Produktivität
3,895
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3,865
Deutschland
3,822
Innovationsmanagement
3,820
Innovation management
3,670
Productivity
3,658
Informationstechnik
2,995
Information technology
2,850
Technologiepolitik
2,781
Innovationsdiffusion
2,778
Germany
2,744
Innovation diffusion
2,730
Digitalisierung
2,678
Technology policy
2,670
Soziales Netzwerk
2,639
Jugend
2,621
Digitization
2,574
Social network
2,473
Electronic Commerce
2,386
E-commerce
2,305
Viral marketing
2,241
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55
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Konferenzschrift
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Case study
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11
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Filieri, Raffaele
19
Dwivedi, Yogesh Kumar
15
Loureiro, Sandra Maria Correia
15
Flavián Blanco, Carlos
14
Hollebeek, Linda D.
14
Martínez-López, Francisco J.
14
Chan, Kara
13
Gázquez-Abad, Juan Carlos
11
Law, Chun Hung Roberts
11
Rita, Paulo
11
Casaló, Luis V.
10
Gentina, Élodie
10
Khare, Arpita
10
Ranfagni, Silvia
10
Veloutsou, Cleopatra
10
Füller, Johann
9
Hennig-Thurau, Thorsten
9
Kumar, Dr. Vinay
9
Pantano, Eleonora
9
Schivinski, Bruno
9
Seo, Yuri
9
Stephen, Andrew T.
9
Usman, Osly
9
Akram, Umair
8
Belk, Russell W.
8
Bigné Alcañiz, J. Enrique
8
Bilgihan, Anil
8
Grewal, Dhruv
8
Hajli, Nick
8
Harrigan, Paul
8
Ko, Eunju
8
Kumar, Vikas
8
Luo, Xueming
8
Ozuem, Wilson
8
Rather, Raouf Ahmad
8
Sohail, M. Sadiq
8
Thaichon, Park
8
Vrontis, Demetris
8
Wallace, Elaine
8
Adner, Ron
7
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Springer Fachmedien Wiesbaden
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IGI Global
6
American Marketing Association
3
Friedrich-Schiller-Universität Jena
2
INSEAD
2
National Bureau of Economic Research
2
Springer International Publishing
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Technische Universität Braunschweig
2
Universität Mannheim
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Axel-Springer-Verlag / Marketing Anzeigen
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Egmont-Ehapa-Verlag <Stuttgart>
1
Ehapa-Verlag <Stuttgart>
1
Ekonomická univerzita v Bratislave
1
Eric Cuvillier <Firma>
1
European Society for Opinion and Marketing Research
1
European Society for Opinion and Marketing Research, E.S.O.M.A.R.
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Forschungsinstitut zur Zukunft der Arbeit
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Gesellschaft für Konsum-, Markt- und Absatzforschung
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
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Gottlieb Duttweiler Institute
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Handelshochschule Leipzig
1
Hans-Böckler-Stiftung
1
Heinrich-Bauer-Verlag Anzeigen + Marketing KG <Hamburg> / Anzeigen Markt- und Mediaforschung
1
ICORIA <16., 2017, Gent>
1
Information Resources Management Association
1
Institut für Finanzdienstleistungen Zug
1
Institut für Wirtschaftspädagogik <Wien>
1
International Association for the Study of Insurance Economics
1
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Journal of business research : JBR
244
Journal of retailing and consumer services
200
Young consumers : insight and ideas for responsible marketers
132
International journal of internet marketing and advertising : IJIMA
104
Technological forecasting & social change : an international journal
83
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
78
International journal of consumer studies
76
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
75
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
Psychology & marketing
63
The journal of product & brand management
58
Journal of marketing communications
56
Journal of promotion management : innovations in planning and applied research
51
International journal of advertising : the review of marketing communications
50
Journal of internet commerce
50
Journal of fashion marketing and management
48
International journal of electronic marketing and retailing : IJEMR
46
International journal of hospitality management
44
Marketing intelligence & planning
42
The journal of brand management : an international journal
42
Journal of marketing management : JMM ; journal of the Academy of Marketing
41
Journal of marketing management : MM
40
Asia Pacific journal of marketing and logistics
39
Cogent business & management
38
Journal of electronic commerce research : JECR
38
Electronic commerce research
37
International journal of technology marketing : IJTMkt
37
Journal of management information systems : JMIS
36
Journal of marketing
35
Information systems research : ISR
33
International journal of business information systems : IJBIS
33
Journal of international consumer marketing
32
Tourism management : research, policies, practice
32
Journal of travel and tourism marketing
30
International journal of electronic commerce : IJEC
28
Journal of strategic marketing
28
Journal of advertising research
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
26
Journal of hospitality marketing & management
26
Journal of the Academy of Marketing Science
26
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ECONIS (ZBW)
6,056
EconStor
6
OLC EcoSci
4
RePEc
1
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1
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date (oldest first)
1
The role of self-efficacy, trust, and experience and the mediating effects of satisfaction in the choice of C2C e-commerce among young adults
Leonard, Lori N. K.
;
Jones, Kiku
- In:
Journal of electronic commerce in organizations : the …
7
(
2009
)
3
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003862991
Saved in:
2
Engaging customers on Facebook : challenges for e-retailers
Harris, Lisa
;
Dennis, Charles
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
6
,
pp. 338-346
Persistent link: https://www.econbiz.de/10009424839
Saved in:
3
Young consumers' esposure to alcohol sponsorship in sport
Kelly, Sarah
;
Ireland, Michael
;
Alpert, Frank
;
Mangan, …
- In:
International journal of sports marketing & sponsorship
16
(
2014/15
)
2
,
pp. 83-102
Persistent link: https://www.econbiz.de/10011288542
Saved in:
4
The social network implications of prestigious goods among young adults : evaluating the self vs others
Lee, Seung Hwan Mark
;
Luster, Sean
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 199-208
Persistent link: https://www.econbiz.de/10011376750
Saved in:
5
Assessing the influence of motivations and attitude on mobile social networking use
Sanz Blas, Silvia
;
Ruiz Mafe, Carla
;
Martí-Parreño, Jose
- In:
Global business perspectives
1
(
2013
)
2
,
pp. 164-179
Persistent link: https://www.econbiz.de/10009751225
Saved in:
6
Examining brand communities among children and adolescents : an exploratory study
Flurry, Laura Ann
;
Swinberghe, Krist R.
;
Parker, Janna M.
- In:
The journal of consumer marketing
31
(
2014
)
2
,
pp. 103-110
Persistent link: https://www.econbiz.de/10010373836
Saved in:
7
Video games and young children's evolving sense of identity : a qualitative study
Bassiouni, Dina H.
;
Hackley, Christopher E.
- In:
Young consumers : insight and ideas for responsible …
17
(
2016
)
2
,
pp. 127-142
Persistent link: https://www.econbiz.de/10011522194
Saved in:
8
Ethics during adolescence : a social networks perspective
Gentina, Elodie
;
Rose, Gregory
;
Vitell, Scott J.
- In:
Journal of business ethics : JOBE
138
(
2016
)
1
,
pp. 185-197
Persistent link: https://www.econbiz.de/10011563467
Saved in:
9
Influences on food choices of urban Chinese teenagers
Veeck, Ann
;
Yu, Fang Grace
;
Yu, Hongyan
;
Veeck, Gregory
; …
- In:
Young consumers : insight and ideas for responsible …
15
(
2015
)
4
,
pp. 296-311
Persistent link: https://www.econbiz.de/10010469437
Saved in:
10
The use of Facebook to promote drinking among young consumers
Moraes, Caroline
;
Michaelidou, Nina
;
Meneses, Rita W.
- In:
Journal of marketing management : MM
30
(
2014
)
13/14
,
pp. 1377-1401
Persistent link: https://www.econbiz.de/10010433917
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