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Konsumentenverhalten
Consumer behaviour
82,027
Relationship marketing
25,951
Beziehungsmarketing
25,276
Einzelhandel
17,673
Retail trade
15,072
Theorie
12,252
Theory
12,057
Brand management
8,302
Markenführung
8,255
Customer satisfaction
8,068
Kundenzufriedenheit
7,855
Deutschland
7,449
Brand image
7,006
Markenimage
6,965
Germany
6,485
USA
6,462
Online-Handel
6,323
Online retailing
6,304
Service quality
6,285
Dienstleistungsqualität
6,228
United States
6,093
Social Web
5,662
Social web
5,659
Online-Marketing
5,183
Internet marketing
5,160
Electronic Commerce
5,076
E-commerce
4,873
Markenartikel
4,519
Brand
4,516
Marketingmanagement
4,048
Marketing management
4,021
Werbewirkung
3,680
Advertising effects
3,641
Verbraucherverhalten
3,579
Experiment
3,576
Pricing strategy
3,466
Preismanagement
3,463
Emotion
3,462
Advertising
3,160
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Undetermined
28,198
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18,464
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Article
54,710
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24,693
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144
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Article in journal
49,646
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49,646
Graue Literatur
7,328
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7,328
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6,347
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5,866
Aufsatz im Buch
4,909
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4,909
Hochschulschrift
2,368
Thesis
1,709
Collection of articles of several authors
1,047
Sammelwerk
1,047
Aufsatzsammlung
617
Conference paper
519
Konferenzbeitrag
519
Bibliografie enthalten
337
Bibliography included
337
Collection of articles written by one author
296
Sammlung
296
Konferenzschrift
294
Case study
245
Fallstudie
245
Lehrbuch
228
Textbook
194
Reprint
182
Amtsdruckschrift
160
Government document
160
Conference proceedings
153
Statistik
71
Systematic review
69
Übersichtsarbeit
69
Statistics
62
Ratgeber
52
Handbook
51
Handbuch
51
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50
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50
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50
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46
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English
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4,806
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81
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Russian
32
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32
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29
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24
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22
Dutch
21
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19
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16
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15
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10
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6
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5
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4
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3
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Han, Heesup
117
Belk, Russell W.
111
Mattila, Anna S.
98
Grunert, Klaus G.
92
Lusk, Jayson L.
83
Phau, Ian
83
Huber, Frank
80
Gierl, Heribert
78
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
69
Khare, Arpita
69
Agarwal, Sumit
67
Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Nayga, Rodolfo M.
66
Stavins, Joanna
66
Foxall, Gordon R.
64
Wansink, Brian
63
Paul, Justin
59
Jang, Soocheong
57
Janssen, Maarten C. W.
56
Laroche, Michel
55
Verhoef, Peter C.
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Walsh, Gianfranco
52
Cherchye, Laurens
51
Hollebeek, Linda D.
51
Thøgersen, John
51
Krishna, Aradhna
50
Rajagopal
50
Rock, Bram de
50
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Institution
All
National Bureau of Economic Research
514
Springer Fachmedien Wiesbaden
86
OECD
44
American Marketing Association
34
International Energy Agency
30
IGI Global
28
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Edward Elgar Publishing
19
Information Resources Management Association
19
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
16
Friedrich-Schiller-Universität Jena
15
INSEAD
14
Universität Mannheim
12
RWTH Aachen
11
Österreichisches Institut für Wirtschaftsforschung
11
Christian-Albrechts-Universität zu Kiel
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Deutscher Dialogmarketing Verband
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Nomos Verlagsgesellschaft
9
Axel-Springer-Verlag
8
Centro studi investimenti sociali
8
European University Institute / Department of Economics
8
Europäische Kommission / Gemeinsame Forschungsstelle
8
Robert Schuman Centre for Advanced Studies
8
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
Organisation for Economic Co-operation and Development
7
Weltwirtschaftsforum
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
Trinity College Dublin / Department of Economics
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
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Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,929
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
513
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
319
Journal of travel and tourism marketing
318
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Journal of fashion marketing and management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
SpringerLink / Bücher
282
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
256
Journal of economic psychology : research in economic psychology and behavioral economics
253
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Source
All
ECONIS (ZBW)
78,917
EconStor
541
OLC EcoSci
43
RePEc
20
USB Cologne (EcoSocSci)
19
BASE
3
ArchiDok
3
USB Cologne (business full texts)
1
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1
Sight : the last bastion of the brick and morter retailer to survive?
Nell, Corinne
;
Wiid, Jan
- In:
International business and economics research journal
13
(
2014
)
1
,
pp. 125-136
Persistent link: https://www.econbiz.de/10010251650
Saved in:
2
Physical web atmospherics : utilising internet of things to conceptualise store atmosphere in omnichannel retailing
Lazaris, Chris
;
Vrechopoulos, Adam
;
Doukidis, Georgios I.
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
4
,
pp. 389-416
Persistent link: https://www.econbiz.de/10011862048
Saved in:
3
Aisles of life : outline of a customer-centric approach to retail space management
Granzau Juel-Jacobsen, Lane
- In:
The international review of retail, distribution and …
25
(
2015
)
2
,
pp. 162-180
Persistent link: https://www.econbiz.de/10011299058
Saved in:
4
Customer
experience
in the omni-channel world and the challenges and opportunities this presents
Cook, Glenn
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 262-266
Persistent link: https://www.econbiz.de/10010385974
Saved in:
5
Modelling the relationship among retail atmospherics, service quality, satisfaction and customer behavioural intentions in an emerging economy context
Rajic, Tamara
;
Dado, Jaroslav
- In:
Total quality management & business excellence : an …
24
(
2013
)
9
,
pp. 1096-1110
Persistent link: https://www.econbiz.de/10009793748
Saved in:
6
The impact of store flyers on store performance : a format and customer related approach
Luceri, Beatrice
;
Latusi, Sabrina
;
Vergura, Donata Tania
; …
- In:
International journal of retail & distribution management
42
(
2014
)
3
,
pp. 219-234
Persistent link: https://www.econbiz.de/10010336968
Saved in:
7
Differential effects of atmospheric cues on emotions and loyalty intention with respect to age under online/offline environment
Loureiro, Sandra Maria Correira
;
Roschk, Holger
- In:
Journal of retailing and consumer services
21
(
2014
)
2
,
pp. 211-219
Persistent link: https://www.econbiz.de/10010338512
Saved in:
8
Retail store environment and customer
experience
: a paradigm
Sachdeva, Ishita
;
Goel, Suhsma
- In:
Journal of fashion marketing and management
19
(
2015
)
3
,
pp. 290-298
Persistent link: https://www.econbiz.de/10011443450
Saved in:
9
The effect of age, gender and education level on customer evaluations of retail furniture store atmospheric attributes
Yildirim, Kemal
;
Cagatay, Kubulay
;
Hidayetoğlu, Mehmet …
- In:
International journal of retail & distribution management
43
(
2015
)
8
,
pp. 712-726
Persistent link: https://www.econbiz.de/10011443496
Saved in:
10
An evaluation of in-store services to enhance customer satisfaction
Kotni, V. V. Devi Prasad
- In:
The IUP journal of marketing management : IJMM
15
(
2016
)
3
,
pp. 7-36
Persistent link: https://www.econbiz.de/10011550670
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