//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Research Status and Prospect o...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Consumer behaviour
25
China
11
Children
8
Kinder
8
Eltern
7
Parents
7
Rauchen
6
Smoking
6
Socialization
6
Online retailing
5
Online-Handel
5
Sozialisation
5
Advertising effects
4
Familie
4
Family
4
Innovation
4
Meta-Analyse
4
Meta-analysis
4
Migranten
4
Migrants
4
Risiko
4
Risk
4
Social Web
4
Social web
4
Uncertainty avoidance
4
Werbewirkung
4
Youth
4
Brand image
3
Brand management
3
Chinese
3
Chinesisch
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Fiscal policy
3
Jugendliche
3
Markenführung
3
Markenimage
3
New product development
3
Parental style
3
more ...
less ...
Online availability
All
Undetermined
14
Free
4
Type of publication
All
Article
20
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
20
Aufsatz in Zeitschrift
20
Language
All
English
25
Author
All
Yang, Zhiyong
25
Laroche, Michel
5
Kim, Chankon
4
Mourali, Mehdi
4
Richard, Marie-Odile
4
Chebat, Jean-Charles
2
Janakiraman, Narayanan
2
Lee, Hanjoon
2
Putrevu, Sanjay
2
Sun, Sijie
2
Velasco, Franklin
2
Wang, Jingguo
2
Wang, Li
2
Anaza, Nwamaka
1
Arnold, Todd J.
1
Bagozzi, Richard P.
1
Bartikowski, Boris
1
Bergeron, Jasmin
1
Briggs, Elten
1
Brocato, E. Deanne
1
Chen, Rui
1
Freling, Traci
1
Gao, Libei
1
Gentina, Élodie
1
Gilal, Faheem Gul
1
Gilal, Naeem Gul
1
Gilal, Rukhsana Gul
1
Harmon-Kizer, Tracy R.
1
Hassay, Derek
1
Hu, Fei
1
Hui, Michael K.
1
Jamal, Ahmad
1
Janakiraman, Narayan
1
Jin, Manhui
1
Lalwani, Ashok K.
1
Ma, Zhenfeng
1
McDougall, Gordon
1
Nie, Xiaodong
1
Pons, Frank
1
Richardson-Greenfield, Pam
1
more ...
less ...
Published in...
All
Journal of business research : JBR
8
Journal of marketing
2
Journal of the Academy of Marketing Science
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of consumer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of marketing research
1
Journal of marketing theory and practice
1
Journal of public policy & marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
25
Showing
1
-
10
of
25
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How culture matters in children's purchase influence: a multi-level investigation
Laroche, Michel
;
Yang, Zhiyong
;
Kim, Chankon
;
Richard, …
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
1
,
pp. 113-126
Persistent link: https://www.econbiz.de/10003485158
Saved in:
2
Non-local or local brands? : a multi-level investigation into confidence in brand origin identification and its strategic implications
Zhou, Lianxi
;
Yang, Zhiyong
;
Hui, Michael K.
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
2
,
pp. 202-218
Persistent link: https://www.econbiz.de/10003980617
Saved in:
3
A proposed model of online consumer behavior : assessing the role of gender
Richard, Marie-Odile
;
Chebat, Jean-Charles
;
Yang, Zhiyong
; …
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 926-934
Persistent link: https://www.econbiz.de/10008652213
Saved in:
4
Parental style and consumer socialization among adolescents : a cross-cultural investigation
Yang, Zhiyong
;
Kim, Chankon
;
Laroche, Michel
;
Lee, Hanjoon
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 228-236
Persistent link: https://www.econbiz.de/10010245289
Saved in:
5
Consumer adoption of new products : independent versus interdependent self-perspectives
Zhenfeng, Ma
;
Yang, Zhiyong
;
Mourali, Mehdi
- In:
Journal of marketing
78
(
2014
)
2
,
pp. 101-117
Persistent link: https://www.econbiz.de/10010345568
Saved in:
6
Parental style, parental practices, and socialization outcomes : an investigation of their linkages in the consumer socialization context
Kim, Chankon
;
Yang, Zhiyong
;
Lee, Hanjoon
- In:
Journal of economic psychology : research in economic …
49
(
2015
),
pp. 15-33
Persistent link: https://www.econbiz.de/10011506077
Saved in:
7
Effect of peer influence on unauthorized music downloading and sharing : the moderating role of self-construal
Yang, Zhiyong
;
Wang, Jingguo
;
Mourali, Mehdi
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 516-525
Persistent link: https://www.econbiz.de/10010495369
Saved in:
8
How do differing community engagement strategies affect consumer responses to a retailer?
Briggs, Elten
;
Yang, Zhiyong
;
Harmon-Kizer, Tracy R.
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10011450462
Saved in:
9
A meta-analytic investigation of consumer response to anthropomorphic appeals : the roles of product type and uncertainty avoidance
Velasco, Franklin
;
Yang, Zhiyong
;
Janakiraman, Narayanan
- In:
Journal of business research : JBR
131
(
2021
),
pp. 735-746
Persistent link: https://www.econbiz.de/10012545115
Saved in:
10
How does global-local identity affect consumer preference for access-based consumption? : investigating the mediating role of consumption openness
Nie, Xiaodong
;
Yang, Zhiyong
;
Zhang, Yinlong
; …
- In:
Journal of marketing research
59
(
2022
)
3
,
pp. 555-577
Persistent link: https://www.econbiz.de/10013258054
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->