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The impact of outside option saliency and product descriptions on consumer wine tasting behavior
Streletskaya, Nadia A.; Weerasekara, Nadeeka; Li, Jie - In: Journal of wine economics 18 (2023) 2, pp. 139-155
Persistent link: https://www.econbiz.de/10014438145
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The effect of subjective and objective tasting sheet descriptors on tasting room sales in New York State
Li, Jie; Predic, Marina; Gómez, Miguel I. - In: The Cornell hospitality quarterly 61 (2020) 2, pp. 223-229
Persistent link: https://www.econbiz.de/10012210782
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Thinking styles affect reactions to brand crisis apologies
Wang, Liangyan; Wang, Shijian; Keller, L. R.; Li, Jie - In: European journal of marketing : EJM 50 (2016) 7/8, pp. 1263-1289
Persistent link: https://www.econbiz.de/10011609021
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The pauper wears prada? : how debt stress promotes luxury consumption
Wang, Wangshuai; Ma, Tianjiao; Li, Jie; Zhang, Mo - In: Journal of retailing and consumer services 56 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012389859
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The impact of digital finance on household consumption : evidence from China
Li, Jie; Wu, Yu; Xiao, Jing-jian - In: Economic modelling 86 (2020), pp. 317-326
Persistent link: https://www.econbiz.de/10012415906
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Approach or avoidance? : the dual role of face in fashion consumption
Wang, Wangshuai; Zhang, Xin-an; Li, Jie; Sun, Gong - In: Journal of global marketing 33 (2020) 2, pp. 103-124
Persistent link: https://www.econbiz.de/10012292813
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Lighting up the dark : how the scarcity of childhood resources leads to preferences for bright stimuli
Wang, Wangshuai; Yi, Yanxi; Li, Jie; Sun, Gong; Zhang, Mo - In: Journal of business research : JBR 139 (2022), pp. 1155-1164
Persistent link: https://www.econbiz.de/10013194385
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The impact of firm innovativeness on consumer trust in the sharing economy : a moderated mediation model
Geng, Ruoshi; Sun, Ruijie; Li, Jie; Guo, Fan; Wang, … - In: Asia Pacific journal of marketing and logistics 34 (2022) 5, pp. 1078-1098
Persistent link: https://www.econbiz.de/10013390986
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Is the destination brand loyalty mechanism invariable? : a comparative study from China
Xu, Feng; Zhan, Cuijing; Lu, Lijun; Tan, Juan; Li, … - In: Journal of destination marketing & management 22 (2021), pp. 1-16
Persistent link: https://www.econbiz.de/10013041390