Similar Search Results

Attention marketing in fragmented entertainment : how advertising embedding influences purchase decision in short-form video apps

Yin, Xicheng; Li, Jing; Si, Hongyun; Wu, Peng - In: Journal of retailing and consumer services 76 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10014460820

Internet Service Provider Competition with Quasi-Inelastic Demand

Setyorini, Fitri - 2016

This paper studies ISP (Internet Service Provider) competition in the presence of capacity constraint. Different from existing work, we consider a quasi-inelastic demand, which is an inelastic function with elastic property: when price p is not larger than price bR, the amount of demand is 1;...

Persistent link: https://www.econbiz.de/10012995860

A reminder in the air : Attention to pollution and the purchase of critical illness insurance

Gao, Feng; Lien, Jaimie W.; Wang, Jun; Wang, Qian; … - 2021

How do environmental conditions influence the purchase of critical illness insurance, and why? The mechanism for any potential relationship between them has substantial welfare and policy implications. Prior literature has found a positive relationship between supplementary health insurance and...

Persistent link: https://www.econbiz.de/10013212058

Examining customer perception and behaviour through social media research : an empirical study of the United Airlines overbooking crisis

Ma, Jie; Tse, Ying Kei; Wang, Xiaojun; Zhang, Minhao - In: Transportation research / E : an international journal 127 (2019), pp. 192-205

Persistent link: https://www.econbiz.de/10012041131

The impacts of logo dynamism and product types on brand market performance

Wang, Xin; Liu, Huimin; Chen, Hao - In: Journal of business research : JBR 166 (2023), pp. 1-13

Persistent link: https://www.econbiz.de/10014368454

The importance of online customer reviews characteristics on remanufactured product sales : evidence from the mobile phone market on Amazon.com

Zhai, Mengfan; Wang, Xinyue; Zhao, Xijie - In: Journal of retailing and consumer services 77 (2024), pp. 1-11

Persistent link: https://www.econbiz.de/10014462288

Fuel vehicles or new energy vehicles? : a study on the differentiation of vehicle consumer demand based on online reviews

Wang, Xiaoguang; Cheng, Yue; Lv, Tao; Cai, Rongjiang - In: Marketing intelligence & planning 41 (2023) 8, pp. 1236-1251

Persistent link: https://www.econbiz.de/10014428933

A study on factors affecting service quality and loyalty intention in mobile banking

Zhou, Qingji; Lim, Fong Jie; Yu, Han; Xu, Gaoqian; Ren, … - In: Journal of retailing and consumer services 60 (2021), pp. 1-8

Persistent link: https://www.econbiz.de/10012502613

Ranking influential nodes of fake news spreading on mobile social networks

Xing, Yunfei; Wang, Xiwei; Wang, Feng-Kwei; Shi, Yang; … - In: Journal of global information management 29 (2021) 4, pp. 93-130

Persistent link: https://www.econbiz.de/10012508208

Antecedents of customer WOM in glamping : the critical role of original ecology

Lu, Jiandong; Wang, Xiaolei; Dai, Zheng; Chen, Guo; … - In: International journal of hospitality management 95 (2021), pp. 1-16

Persistent link: https://www.econbiz.de/10012547731