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Variables associated with seeking information from doctors and the internet after exposure to direct-to-consumer advertisements for prescription medications
Fogel, Joshua; Teichman, Chaim - In: Health marketing quarterly 31 (2014) 2, pp. 150-166
Persistent link: https://www.econbiz.de/10010398948
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Pricing of prescription drugs and its impact on physicians' choice behavior
Chen, Miao-sheng; Shih, Yu-ti - In: Health care management science 11 (2008) 3, pp. 288-295
Persistent link: https://www.econbiz.de/10003766629
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Modeling coexisting business scenarios with time-series panel data : a dynamics-based segmentation approach
Sismeiro, Catarina; Mizik, Natalie; Bucklin, Randolph E. - In: International journal of research in marketing : IJRM ; … 29 (2012) 2, pp. 134-147
Persistent link: https://www.econbiz.de/10009569979
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The prescribing physician’s influence on consumer choice between medically equivalent pharmaceuticals
Granlund, David; Rudholm, Niklas - In: Review of industrial organization : RIO 41 (2012) 3, pp. 207-222
Persistent link: https://www.econbiz.de/10009688210
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Buying behavioural pattern of ethical and generic drugs in Western India : an empirical investigation
Bhardwaj, Preshth; Mazumdar, Pradeep - In: International journal of business innovation and research 5 (2011) 1, pp. 75-88
Persistent link: https://www.econbiz.de/10008934136
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Do consumers perceive their doctors as influenced by pharmaceutical marketing communications? : a persuasion knowledge perspective
Wei, Mei-Ling; Delbaere, Majorie - In: International journal of pharmaceutical and healthcare … 9 (2015) 4, pp. 330-348
Persistent link: https://www.econbiz.de/10011479849
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Co-payments for prescription drugs and the demand for doctor visits : evidence from a natural experiment
Winkelmann, Rainer (contributor) - 2003 - [Elektronische Ressource]
physicians' services. As a part of the reform, co-payments for prescription drugs were increased step up to 200%. However … for physicians' services of the treated, those subject to increased co-payments, can be assessed. The differences …
Persistent link: https://www.econbiz.de/10001806923
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Antibiotic consumption and the role of dispensing physicians
Filippini, Massimo; Heimsch, F.; Masiero, G. - In: Regional science & urban economics 49 (2014), pp. 242-251
Persistent link: https://www.econbiz.de/10011291533
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"See your doctor" : the impact of direct-to-consumer advertising on patients with different affliction levels
Liu, Qiang; Liu, Hongju; Kalwani, Manohar U. - In: Marketing letters : a journal of research in marketing 31 (2020) 1, pp. 37-48
Persistent link: https://www.econbiz.de/10012229423
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Why do HMOs spend less? : patient selection, physician price sensitivity, and prices
Sacks, Daniel W. - In: Journal of public economics 168 (2018), pp. 146-161
Persistent link: https://www.econbiz.de/10012036011