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Proactive customer education, customer retention, and demand for technology support : evidence from a field experiment
Retana, German F.; Forman, Christopher; Wu, D. J. - In: Manufacturing & service operations management : M & SOM 18 (2016) 1, pp. 34-50
Persistent link: https://www.econbiz.de/10011437906
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Uncertainty in cloud service relationships : uncovering the differential effect of three social influence processes on potential and current users
Trenz, Manuel; Huntgeburth, Jan; Veit, Daniel J. - In: Information & management : the internat. journal of … 55 (2018) 8, pp. 971-983
Persistent link: https://www.econbiz.de/10011947002
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Service Descriptions for Cloud Services - The Customer’s Perspective
Hoberg, Patrick; Wollersheim, Jan; Krcmar, Helmut - 2012
Traditional IT outsourcing is a supplier business. Outsourcing providers seek to engage in sustainable long-term business relationships providing their clients with customized IT services. The client relies on the Request for Information (RFI), the Request for Proposal (RFP) as well as the due...
Persistent link: https://www.econbiz.de/10014167787
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Enemies of cloud services usage : inertia and switching costs
Lucia-Palacios, Laura; Pérez-López, Raúl; … - In: Service business 10 (2016) 2, pp. 447-467
Persistent link: https://www.econbiz.de/10011722330
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The effect of discount pricing and bundling on the sales of game as a service : an empirical investigation
Choi, Hoon Seok; Chen, Charlie C. - In: Journal of electronic commerce research : JECR 20 (2019) 1, pp. 21-34
Persistent link: https://www.econbiz.de/10012156389
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Confront, accept or reinterpret? : coping mediation effects on attribution in cloud service failure
Goode, Sigi - In: Journal of organizational computing and electronic commerce 30 (2020) 4, pp. 335-360
Persistent link: https://www.econbiz.de/10012414789
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Multimedia als strategisches Geschäftsfeld : eine Befragung von Druckereikunden zum Einsatz neuer Medien in der Kommunikationspolitik
Hermes, Peter; Nötzel, Sönke; Lindner, Antje - 1997
Persistent link: https://www.econbiz.de/10014009350
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Service bundling from the perspective of the customer
Lipowski, Marcin - In: Annales Universitatis Mariae Curie-Skłodowska / H 49 (2015) 3, pp. 109-116
Persistent link: https://www.econbiz.de/10011515716
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Service-based vs. goods-based positioning of the product concept : effects on customer perceived value
Cassia, Fabio; Ugolini, Marta Maria; Cobelli, Nicola; … - In: The TQM journal : the international review of … 27 (2015) 2, pp. 247-255
Persistent link: https://www.econbiz.de/10011298016
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Determinants of subscriptions to communications service bundles and their effects on customer retention in Korea
Kim, Moon-koo; Park, Myeong-cheol; Lee, Duk Hee; Park, … - In: Telecommunications policy : the international journal … 43 (2019) 9, pp. 1-12
Persistent link: https://www.econbiz.de/10012250441