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Konsumentenverhalten
Consumer behaviour
11
India
11
Indien
10
Innovation adoption
5
Innovationsakzeptanz
5
Electronic Banking
4
Electronic banking
4
Internet marketing
4
Online-Marketing
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Electronic Commerce
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Electronic money
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Elektronisches Geld
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Mobile Business
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Mobile business
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Mobile communications
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Mobile phone
3
Mobilkommunikation
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Mobiltelefon
3
Online retailing
3
Online-Handel
3
Risiko
3
Risk
3
Sales promotion
3
Verkaufsförderung
3
Addiction
2
Beziehungsmarketing
2
Brand affects
2
Brand loyalty
2
Brand trust
2
Common method bias
2
Customer satisfaction
2
Design aesthetics
2
Entrepreneurial intention
2
Food trade
2
Human capital
2
Humankapital
2
Internet banking
2
KMU
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English
10
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Kesharwani, Ankit
7
Wali, O. P.
3
Joshi, Rakesh Mohan
2
Roy, Sanjit
2
Sharma, Ayushi
2
Shaw, Bijeta
2
Balaji, M. S.
1
Das, Dolly
1
Desai, Sneha
1
Gupta, Sandeep
1
Japutra, Arnold
1
Mishra, Mukesh Kumar
1
Sekhon, Harjit
1
Sharma, Tripti Ghosh
1
Sreeram, Anusha
1
Tak, Preeti
1
Tripathy, Trilochan
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Van Doorn, Sebastiaan
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Journal of Indian business research
2
Journal of internet commerce
2
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of management research and innovation
1
International journal of Indian culture and business management : IJICBM
1
Journal of strategic marketing
1
Paradigm : the journal of Institute of Management Technology
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Services marketing quarterly
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ECONIS (ZBW)
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1
A critical investigation of consumer response for monetary and non-monetary promotions across e-services
Sharma, Ayushi
;
Wali, O. P.
;
Joshi, Rakesh Mohan
- In:
Paradigm : the journal of Institute of Management Technology
24
(
2020
)
2
,
pp. 195-207
Persistent link: https://www.econbiz.de/10012387987
Saved in:
2
Human capital : a key driver of consumer decision-making in online promotion (an application of grounded theory in exploratory research)
Sharma, Ayushi
;
Joshi, Rakesh Mohan
;
Wali, O. P.
- In:
Asia-Pacific journal of management research and innovation
16
(
2020
)
2
,
pp. 132-145
Persistent link: https://www.econbiz.de/10012241114
Saved in:
3
A study on sales promotions using mobile coupons for the Indian quick-service restaurants
Gupta, Sandeep
;
Wali, O. P.
- In:
International journal of Indian culture and business …
21
(
2020
)
1
,
pp. 5-24
Persistent link: https://www.econbiz.de/10012284756
Saved in:
4
Dimensionality of perceived risk and its impact on Internet banking adoption : an empirical investigation
Kesharwani, Ankit
;
Tripathy, Trilochan
- In:
Services marketing quarterly
33
(
2012
)
2
,
pp. 177-193
Persistent link: https://www.econbiz.de/10009553094
Saved in:
5
Understanding continuance intention to play online games : the roles of hedonic value, utilitarian value and perceived risk
Sharma, Tripti Ghosh
;
Tak, Preeti
;
Kesharwani, Ankit
- In:
Journal of internet commerce
19
(
2020
)
3
,
pp. 346-372
Persistent link: https://www.econbiz.de/10012258253
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6
Moderating effect of smartphone addiction on mobile wallet payment adoption
Shaw, Bijeta
;
Kesharwani, Ankit
- In:
Journal of internet commerce
18
(
2019
)
3
,
pp. 291-309
Persistent link: https://www.econbiz.de/10012179587
Saved in:
7
Factors affecting satisfaction and loyalty in online grocery shopping : an integrated model
Sreeram, Anusha
;
Kesharwani, Ankit
;
Desai, Sneha
- In:
Journal of Indian business research
9
(
2017
)
2
,
pp. 107-132
Persistent link: https://www.econbiz.de/10011761506
Saved in:
8
Predicting Internet banking adoption in India : a perceived risk perspective
Roy, Sanjit
;
Balaji, M. S.
;
Kesharwani, Ankit
;
Sekhon, …
- In:
Journal of strategic marketing
25
(
2017
)
5/6
,
pp. 418-438
Persistent link: https://www.econbiz.de/10011743047
Saved in:
9
The relationship between risk aversion, brand trust, brand affect and loyalty : evidence from the FMCG industry
Mishra, Mukesh Kumar
;
Kesharwani, Ankit
;
Das, Dolly
- In:
Journal of Indian business research
8
(
2016
)
2
,
pp. 78-97
Persistent link: https://www.econbiz.de/10011659857
Saved in:
10
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
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