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Konsumentenverhalten
Social Web
20,606
Social web
20,575
Hotel industry
6,543
Hotellerie
6,454
Online-Marketing
6,418
Internet marketing
6,327
Consumer behaviour
6,325
Data Mining
5,886
Data mining
5,815
Digitale Plattform
4,737
Digital platform
4,730
Neural networks
4,346
Neuronale Netze
4,340
Theorie
3,572
Theory
3,559
Electronic Commerce
3,363
E-commerce
3,253
Relationship marketing
2,951
Beziehungsmarketing
2,948
Prognoseverfahren
2,618
Forecasting model
2,613
Social media
2,607
Soziales Netzwerk
2,594
Viral marketing
2,530
Virales Marketing
2,527
Social network
2,428
Online-Handel
2,221
Online retailing
2,214
social media
2,184
Brand management
2,125
Big data
2,121
Markenführung
2,119
Big Data
2,117
Digitalisierung
2,025
Digitization
1,967
Internet
1,892
Web 2.0 technologies
1,743
Web 2.0-Technologien
1,743
Deutschland
1,604
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Undetermined
3,750
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1,046
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Article
5,382
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923
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5,032
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5,032
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341
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188
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150
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149
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85
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56
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56
Collection of articles of several authors
43
Sammelwerk
43
Thesis
40
Aufsatzsammlung
37
Case study
18
Fallstudie
18
Konferenzschrift
18
Collection of articles written by one author
13
Sammlung
13
Lehrbuch
5
Guidebook
4
Ratgeber
4
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2
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2
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2
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2
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2
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2
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1
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6,167
German
138
Polish
2
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1
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Han, Heesup
42
Law, Chun Hung Roberts
22
Filieri, Raffaele
19
Dwivedi, Yogesh Kumar
16
Loureiro, Sandra Maria Correia
16
Flavián Blanco, Carlos
15
Hollebeek, Linda D.
15
Martínez-López, Francisco J.
15
Mattila, Anna S.
15
Rita, Paulo
13
Bilgihan, Anil
11
Casaló, Luis V.
11
Gázquez-Abad, Juan Carlos
11
Kim, Jinkyung Jenny
11
Seo, Yuri
11
Usman, Osly
11
Altmann, Steffen
10
Falk, Armin
10
Heidhues, Paul
10
Jayaraman, Rajshri
10
Okumus, Fevzi
10
Ranfagni, Silvia
10
Rather, Raouf Ahmad
10
So, Kevin Kam Fung
10
Veloutsou, Cleopatra
10
Akram, Umair
9
Bigné Alcañiz, J. Enrique
9
Füller, Johann
9
Gao, Yixing
9
Hackl, Franz
9
Hennig-Thurau, Thorsten
9
Hruschka, Harald
9
Hyun, Sunghyup Sean
9
Ko, Eunju
9
Lee, Seonjeong
9
Luo, Xueming
9
Rana, Nripendra P.
9
Sohail, M. Sadiq
9
Stephen, Andrew T.
9
Winter-Ebmer, Rudolf
9
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National Bureau of Economic Research
14
Springer Fachmedien Wiesbaden
10
IGI Global
5
American Marketing Association
3
OECD
2
Springer International Publishing
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Technische Universität Braunschweig
2
Technische Universität Dresden
2
Universität Mannheim
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Eric Cuvillier <Firma>
1
Europa-Universität Viadrina Frankfurt (Oder)
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Friedrich-Schiller-Universität Jena
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Handelshochschule Leipzig
1
ICORIA <16., 2017, Gent>
1
International Association for the Study of Insurance Economics
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
Karlsruher Institut für Technologie / Fakultät für Wirtschaftswissenschaften
1
Media Economics Institut / Köln
1
Peter Lang GmbH
1
RWTH Aachen
1
Syddansk Universitet / Det Samfundsvidenskabelige Fakultet
1
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Journal of business research : JBR
241
International journal of hospitality management
235
Journal of retailing and consumer services
218
International journal of internet marketing and advertising : IJIMA
105
Journal of hospitality marketing & management
94
International journal of contemporary hospitality management
89
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
83
Journal of travel and tourism marketing
80
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
76
Technological forecasting & social change : an international journal
68
Tourism management : research, policies, practice
67
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
66
The journal of product & brand management
57
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
52
Journal of marketing communications
52
Journal of promotion management : innovations in planning and applied research
52
Journal of internet commerce
50
International journal of advertising : the review of marketing communications
47
International journal of electronic marketing and retailing : IJEMR
47
International journal of consumer studies
43
Psychology & marketing
43
Electronic commerce research
42
International journal of business information systems : IJBIS
42
Journal of electronic commerce research : JECR
41
Journal of management information systems : JMIS
40
The journal of brand management : an international journal
40
International journal of technology marketing : IJTMkt
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
38
Journal of marketing
37
Cogent business & management
36
Information systems research : ISR
36
Marketing intelligence & planning
36
Asia Pacific journal of marketing and logistics
35
Journal of marketing management : MM
34
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
33
International journal of electronic commerce : IJEC
32
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
30
Management science : journal of the Institute for Operations Research and the Management Sciences
30
Tourism management perspectives : TMP
29
Young consumers : insight and ideas for responsible marketers
29
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ECONIS (ZBW)
6,303
EconStor
1
OLC EcoSci
1
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1
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10
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6,305
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1
Profiling satisfied and dissatisfied hotel visitors using publicly available data from a booking platform
Pokryshevskaya, Elena B.
;
Antipov, Evgeny A.
- In:
International journal of hospitality management
67
(
2017
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011785129
Saved in:
2
Social Big Data Analytics of Consumer Choices : A Two Sided Online Platform Perspective
Hejazi Nia, Meisam
-
2017
Persistent link: https://www.econbiz.de/10012962547
Saved in:
3
A tangled web : should online review portals display fraudulent reviews?
Ananthakrishnan, Uttara M.
;
Li, Beibei
;
Smith, Michael D.
- In:
Information systems research : ISR
31
(
2020
)
3
,
pp. 950-971
Persistent link: https://www.econbiz.de/10012298138
Saved in:
4
The influence of online reviews on restaurants : the roles of review valence, platform, and credibility
Lohuizen, Anne-Wil van
;
Trujillo-Barrera, Andres
- In:
Journal of agricultural & food industrial organization
18
(
2020
)
2
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012301092
Saved in:
5
Channels of impact : user reviews when quality is dynamic and managers respond
Chevalier, Judith A.
;
Dover, Yaniv
;
Mayzlin, Dina
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
5
,
pp. 688-709
Persistent link: https://www.econbiz.de/10011951214
Saved in:
6
A systematic review of perceived value toward online review on s-commerce platform
Atchariyakarn, Nabhassorn
;
Zhang, Jing
-
2021
Persistent link: https://www.econbiz.de/10012594505
Saved in:
7
A comparative study of online consumer reviews of Apple iPhone across Amazon, Twitter and MouthShut platforms
Kundu, Supratim
;
Chakraborti, Swapnajit
- In:
Electronic commerce research
22
(
2022
)
3
,
pp. 925-950
Persistent link: https://www.econbiz.de/10013431222
Saved in:
8
Consumer preference mining method of online marketing platform based on social network analysis
Chen, Xiaodong
- In:
International journal of networking and virtual …
30
(
2024
)
1
,
pp. 82-99
Persistent link: https://www.econbiz.de/10015066411
Saved in:
9
The influence of online reviews to online hotels booking intentions
Zhao, Xinyuan
;
Wang, Liang
;
Guo, Xiao
;
Law, Chun Hung …
- In:
International journal of contemporary hospitality management
27
(
2015
)
6
,
pp. 1343-1364
Persistent link: https://www.econbiz.de/10011403403
Saved in:
10
Roles of negative emotions in customers' perceived helpfulness of hotel reviews on a user-generated review website : a text mining approach
Lee, Minwoo
;
Jeong, Miyoung
;
Lee, Jongseo
- In:
International journal of contemporary hospitality management
29
(
2017
)
2
,
pp. 762-783
Persistent link: https://www.econbiz.de/10011687726
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