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Konsumentenverhalten
Soziales Netzwerk
16,523
Social network
15,597
Innovationsdiffusion
12,869
Innovation diffusion
12,623
Theorie
5,596
Theory
5,464
Unternehmensnetzwerk
4,559
Business network
4,552
Agrartechnik
4,530
Innovation
3,667
Sambia
3,239
Technischer Fortschritt
3,148
Technological change
3,010
Zambia
2,983
Agricultural technology
2,811
Social Web
2,505
Social web
2,504
Netzwerk
1,985
Network
1,979
USA
1,919
United States
1,843
Wissenstransfer
1,799
Knowledge transfer
1,771
China
1,706
Welt
1,620
Soziale Beziehungen
1,603
World
1,579
Social relations
1,575
Consumer behaviour
1,498
Social capital
1,370
Deutschland
1,366
Sozialkapital
1,359
Innovationsmanagement
1,229
Informationstechnik
1,220
Innovation adoption
1,191
Germany
1,186
Innovation management
1,181
Information technology
1,176
Innovationsakzeptanz
1,176
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14
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11
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Bibliografie enthalten
7
Bibliography included
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4
Case study
3
Conference proceedings
3
Fallstudie
3
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English
1,401
German
101
French
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Van Den Bulte, Christophe
9
Dwivedi, Yogesh Kumar
8
Heidenreich, Sven
8
Konishi, Hideo
8
De Giorgi, Giacomo
7
Frederiksen, Anders
7
Girotra, Karan
7
Katz, Matthew
7
Pistaferri, Luigi
7
Williams, Michael D.
7
Helm, Roland
6
Iyengar, Radha
6
Kapoor, Kawaljeet Kaur
6
Woersdorfer, Julia Sophie
6
Arbatskaya, Maria
5
Avci, Buket
5
De Meyer, Bernard
5
Di Pietro, Loredana
5
Jun, Duk Bin
5
Landschulze, Sebastian
5
Pantano, Eleonora
5
Ratten, Vanessa
5
Bijmolt, Tammo H. A.
4
Chao, Chih-Wei
4
Dütschke, Elisabeth
4
Garg, Rahul
4
Hofacker, Charles F.
4
Jager, Wander
4
Janssen, Marco A.
4
Kaus, Wolfhard
4
Khare, Arpita
4
Lee, Seung Hwan Mark
4
Lowe, Ben
4
Muehlegger, Erich
4
Netessine, Serguei
4
Pagani, Margherita
4
Pohl, Alexander
4
Wuyts, Stefan
4
Xie, Ying
4
Achtnicht, Martin
3
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Springer Fachmedien Wiesbaden
3
Friedrich-Schiller-Universität Jena
2
IGI Global
2
AMCIS <15, 2009, San Francisco, Calif.>
1
Deutschland / Bundeswehr / Universität Hamburg
1
Eric Cuvillier <Firma>
1
Friedrich-Schiller-Universität Jena / Wirtschaftswissenschaftliche Fakultät
1
Goethe-Universität Frankfurt am Main / Fachbereich Wirtschaftswissenschaften
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Københavns Universitet / Økonomisk Institut
1
National Bureau of Economic Research
1
National Center for Food and Agricultural Policy <USA>
1
RWTH Aachen
1
Technische Universität Hamburg-Harburg
1
Universität Mannheim / Institut für Volkswirtschaft und Statistik
1
Verlag Dr. Kovač
1
Westfälische Wilhelms-Universität Münster
1
Workshop “Future Mobility - Markets and Policy Measures in the Evolution of Electric Mobility“ <2013, Oldenburg>
1
epubli GmbH
1
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Journal of business research : JBR
52
Journal of retailing and consumer services
40
Technological forecasting & social change : an international journal
34
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
22
International journal of business information systems : IJBIS
15
International journal of electronic business
14
International journal of consumer studies
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
International journal of internet marketing and advertising : IJIMA
12
Cogent business & management
11
Journal of marketing management : MM
11
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
11
International journal of hospitality management
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
International journal of technology marketing : IJTMkt
10
Journal of marketing
10
Journal of travel and tourism marketing
10
Asia Pacific journal of marketing and logistics
8
International journal of business innovation and research : IJBIR
8
Psychology & marketing
8
Research policy : policy, management and economic studies of science, technology and innovation
8
Electronic commerce research
7
Gabler Edition Wissenschaft
7
Information systems research : ISR
7
Journal of customer behaviour
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Journal of international consumer marketing
7
The international review of retail, distribution and consumer research
7
Global business review
6
International journal of Indian culture and business management
6
International journal of e-business research : an official publication of the Information Resources Management Association
6
International journal of electronic marketing and retailing : IJEMR
6
International journal of innovation and technology management
6
Journal of financial services marketing
6
Journal of internet commerce
6
Journal of marketing communications
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Marketing letters : a journal of research in marketing
6
SpringerLink / Bücher
6
The international journal of bank marketing : IJBM
6
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ECONIS (ZBW)
1,494
EconStor
7
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1
Adoption of innovation in agriculture : a critical review of economic and psychological models
Borges, João Augusto Rossi
;
Oude Lansink, Alfons G. J. M.
- In:
International journal of innovation and sustainable …
13
(
2019
)
1
,
pp. 36-56
Persistent link: https://www.econbiz.de/10012000873
Saved in:
2
Will it spread or not? : the effects of social influences and network topology on innovation diffusion
Delre, Sebastiano A.
;
Jager, Wander
;
Bijmolt, Tammo H. A.
; …
- In:
The journal of product innovation management : an …
27
(
2010
)
2
,
pp. 267-282
Persistent link: https://www.econbiz.de/10003946179
Saved in:
3
Invited comment on "opinion leadership and social contagion in new product diffusion"
Godes, David
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 224-229
Persistent link: https://www.econbiz.de/10009006854
Saved in:
4
Opinion leadership and social contagion in new product diffusion
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Valente, …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 195-212
Persistent link: https://www.econbiz.de/10009006876
Saved in:
5
Distinguishing among multiple mechanisms of social contagion : social learning versus normative legitimation in new product adoption
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Choi, Jeonghye
-
2011
Persistent link: https://www.econbiz.de/10009356151
Saved in:
6
Impact of social networks on diffusion of products
Arai, Yudai
;
Kajiyama, Tomoko
;
Ouchi, Noritomo
- In:
Journal of technology management for growing economies
5
(
2014
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10010528467
Saved in:
7
The adoption of social networking technologies in cinema releases
Westland, James Christopher
- In:
Information technology and management
13
(
2012
)
3
,
pp. 167-181
Persistent link: https://www.econbiz.de/10009619198
Saved in:
8
Adoption of social networking sites by Italian
Alarcón-del-Amo, María-del-Carmen
;
Lorenzo-Romero, Carlota
- In:
Information systems and e-business management : ISeB
12
(
2014
)
2
,
pp. 165-187
Persistent link: https://www.econbiz.de/10010356965
Saved in:
9
Applying behavioural theory to the challenge of sustainable development : using hairdressers as diffusers of more sustainable hair-care practices
Baden, Denise
;
Prasad, Swarna
- In:
Journal of business ethics : JOBE
133
(
2016
)
2
,
pp. 335-349
Persistent link: https://www.econbiz.de/10011434326
Saved in:
10
Nonmonotonic status effects in new product adoption
Hu, Yansong
;
Van Den Bulte, Christophe
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
4
,
pp. 509-533
Persistent link: https://www.econbiz.de/10010402544
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