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Konsumentenverhalten
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6,243
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2,265
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2,191
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2,167
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1,911
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1,851
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1,824
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1,752
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Filieri, Raffaele
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15
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13
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11
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10
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10
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10
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10
Seo, Yuri
10
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Veloutsou, Cleopatra
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9
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9
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9
Rather, Raouf Ahmad
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8
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8
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Valck, Kristine de
8
Wallace, Elaine
8
Bilgihan, Anil
7
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7
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7
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7
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2
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AMA Summer Academic Conference <2023, San Francisco, Calif.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Books on Demand GmbH <Norderstedt>
1
Center for the Study of Industrial Organisation
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
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Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
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Eberhard Karls Universität Tübingen
1
Eric Cuvillier <Firma>
1
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Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
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Karlsruher Institut für Technologie / Fakultät für Wirtschaftswissenschaften
1
Media Economics Institut / Köln
1
NetLibrary, Inc
1
OECD
1
Peter Lang GmbH
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Journal of business research : JBR
223
Journal of retailing and consumer services
194
International journal of internet marketing and advertising : IJIMA
106
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
77
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
Technological forecasting & social change : an international journal
64
The journal of product & brand management
56
Journal of marketing communications
51
Journal of internet commerce
50
Journal of promotion management : innovations in planning and applied research
49
Psychology & marketing
49
International journal of advertising : the review of marketing communications
48
Information systems research : ISR
47
Electronic commerce research
45
International journal of hospitality management
45
International journal of electronic marketing and retailing : IJEMR
44
Journal of management information systems : JMIS
43
International journal of consumer studies
42
Journal of electronic commerce research : JECR
39
The journal of brand management : an international journal
39
International journal of business information systems : IJBIS
37
Journal of marketing management : JMM ; journal of the Academy of Marketing
37
Tourism management : research, policies, practice
36
Cogent business & management
35
Management science : journal of the Institute for Operations Research and the Management Sciences
35
Marketing intelligence & planning
35
International journal of electronic commerce : IJEC
34
Journal of marketing
34
International journal of technology marketing : IJTMkt
33
Journal of marketing management : MM
32
Journal of travel and tourism marketing
30
Young consumers : insight and ideas for responsible marketers
30
Asia Pacific journal of marketing and logistics
28
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
27
Journal of the Academy of Marketing Science
27
International journal of contemporary hospitality management
26
Journal of fashion marketing and management
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of strategic marketing
25
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ECONIS (ZBW)
5,373
EconStor
5
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1
How consumers perceive authenticity in restaurants : a study of online reviews
Le, Truc H.
;
Arcodia, Charles
;
Novais, Margarida Abreu
; …
- In:
International journal of hospitality management
100
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013266161
Saved in:
2
Assessing student engagement and learners' behaviour in collaborative learning
Lyngdoh, Andrea Nicola
;
Neelam, Netra
;
Sheorey, Pratima Amol
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
2/3
,
pp. 266-286
Persistent link: https://www.econbiz.de/10012693532
Saved in:
3
Learning value of video tutorials in online learning communities
Steils, Nadia
- In:
Journal of consumer marketing
40
(
2023
)
3
,
pp. 273-285
Persistent link: https://www.econbiz.de/10014275983
Saved in:
4
Explaining and predicting continuance usage intention of e-learning recommender systems : an empirical evidence from Saudi Arabia
Alharbi, Hadeel
;
Sandhu, Kamaljeet
- In:
International journal of business information systems : …
29
(
2018
)
3
,
pp. 297-323
Persistent link: https://www.econbiz.de/10011981293
Saved in:
5
Online consumer learning as a tool for improving product appropriation
Steils, Nadia
;
Crié, Dominique
;
Decrop, Alain
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 51-57
Persistent link: https://www.econbiz.de/10011980780
Saved in:
6
Lernbedarf und Lernkosten von Bankkunden im Internet-Banking : eine finanztypspezifische Studie zur Geldanlageproblematik
Eickemeyer, Andrea
-
2006
Persistent link: https://www.econbiz.de/10003395707
Saved in:
7
Language learners' behaviour at multinational companies
Szabó, Szilvia
- In:
Oradea journal of business and economics
5
(
2020
)
1
,
pp. 97-105
Persistent link: https://www.econbiz.de/10012404507
Saved in:
8
Does forced-shift to online learning affect university brand image in South Korea? : role of perceived harm and international students' learning engagement
Zaman, Umer
;
Aktan, Murat
;
Baber, Hasnan
;
Nawaz, Shahid
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 390-414
Persistent link: https://www.econbiz.de/10014566981
Saved in:
9
Impact of attitude, emotion, interaction, and perception on learner satisfaction in online learning with mediating effect of motivation during COVID-19
Mukherjee, Debarshi
;
Saha, Mahasweta
;
Chakraborty, Subhayan
- In:
Journal of information & knowledge management : JIKM
23
(
2024
)
2
,
pp. 1-28
Persistent link: https://www.econbiz.de/10014534985
Saved in:
10
Does social media influence consumer buying behavior? : an investigation of recommendations and purchases
Forbes, Lukas P.
;
Vespoli, Eve M.
- In:
Journal of business & economics research
11
(
2013
)
2
,
pp. 107-111
Persistent link: https://www.econbiz.de/10009727185
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