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Subject
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Konsumentenverhalten
Electronic Commerce
23,610
Internet
21,864
E-commerce
21,142
Online-Marketing
13,268
Internet marketing
13,152
Consumer behaviour
12,677
Online-Handel
11,496
Online retailing
11,450
Social Web
9,128
Social web
9,117
Datenschutz
5,938
Data protection
5,252
Viral marketing
4,931
Virales Marketing
4,911
Deutschland
4,564
Relationship marketing
4,171
Beziehungsmarketing
4,159
Germany
4,016
Theorie
3,741
Theory
3,684
Welt
3,197
World
3,158
USA
3,099
United States
2,946
Digitalisierung
2,848
Informationstechnik
2,621
Digitization
2,608
Information technology
2,508
Werbewirkung
2,328
Advertising effects
2,311
Brand management
2,135
Markenführung
2,131
Einzelhandel
2,117
Advertising
2,109
Werbung
2,100
Digitale Plattform
2,094
Digital platform
2,091
Customer satisfaction
2,060
Retail trade
2,060
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Online availability
All
Undetermined
6,132
Free
2,646
Type of publication
All
Article
10,015
Book / Working Paper
2,517
Journal
3
Type of publication (narrower categories)
All
Article in journal
9,312
Aufsatz in Zeitschrift
9,312
Aufsatz im Buch
664
Book section
664
Graue Literatur
575
Non-commercial literature
575
Working Paper
452
Arbeitspapier
440
Hochschulschrift
244
Thesis
154
Conference paper
112
Konferenzbeitrag
112
Collection of articles of several authors
93
Sammelwerk
93
Aufsatzsammlung
83
Konferenzschrift
38
Collection of articles written by one author
28
Sammlung
28
Case study
23
Fallstudie
23
Amtsdruckschrift
12
Conference proceedings
12
Government document
12
Reprint
8
Guidebook
7
Ratgeber
7
Handbook
6
Handbuch
6
Article
4
Bibliografie enthalten
4
Bibliography included
4
Statistik
4
Bibliografie
3
Lehrbuch
3
Statistics
3
Systematic review
3
Textbook
3
Übersichtsarbeit
3
Amtliche Publikation
2
Abstract
1
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Language
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English
12,099
German
411
French
17
Polish
6
Russian
2
Swedish
2
Czech
1
Croatian
1
Norwegian
1
Spanish
1
Serbian
1
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Author
All
Usman, Osly
31
Dwivedi, Yogesh Kumar
28
Filieri, Raffaele
23
Ghose, Anindya
23
Pavlou, Paul A.
21
Bauer, Hans H.
20
Law, Chun Hung Roberts
18
Tucker, Catherine
18
Benbasat, Izak
17
Loureiro, Sandra Maria Correia
17
Scheinbaum, Angeline Close
17
Dennis, Charles
16
Kalia, Prateek
16
Hackl, Franz
15
Hollebeek, Linda D.
15
Kukar-Kinney, Monika
15
Kumar, Dr. Vinay
15
Pauwels, Koen
15
Quach, Sara
15
Verhoef, Peter C.
15
Winter-Ebmer, Rudolf
15
Akram, Umair
14
Goldfarb, Avi
14
Ko, Eunju
14
Laroche, Michel
14
Paul, Justin
14
Rana, Nripendra P.
14
Breugelmans, Els
13
Grewal, Dhruv
13
Jayawardhena, Chanaka
13
Khare, Arpita
13
Lowry, Paul Benjamin
13
Martínez-López, Francisco J.
13
Sreejesh, S.
13
Verhagen, Tibert
13
Acquisti, Alessandro
12
Bilgihan, Anil
12
Chung, Namho
12
Forsythe, Sandra
12
Hennig-Thurau, Thorsten
12
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Institution
All
National Bureau of Economic Research
29
Springer Fachmedien Wiesbaden
13
Information Resources Management Association
10
American Marketing Association
9
Deutscher Dialogmarketing Verband
9
RWTH Aachen
9
IGI Global
7
OECD
6
Books on Demand GmbH <Norderstedt>
4
Edward Elgar Publishing
3
Technische Universität Braunschweig
3
Universität Mannheim
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Campus Verlag
2
Center of Market Oriented Product and Production Management
2
Ekonomski Institut Zagreb
2
Erasmus Research Institute of Management
2
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
2
Friedrich-Schiller-Universität Jena
2
Goethe-Universität Frankfurt am Main
2
Maastricht Research School of Economics of Technology and Organizations
2
Peter Lang GmbH
2
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Universität Rostock / Wirtschafts- und Sozialwissenschaftliche Fakultät
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
AMCIS <15, 2009, San Francisco, Calif.>
1
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Allgemeine Gesellschaft für Philosophie in Deutschland
1
Association of National Advertisers
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bergische Universität Wuppertal
1
Centre de recherche pour l'étude et l'observation des conditions de vie
1
Consumer Research and Evaluation Branch
1
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Published in...
All
Journal of retailing and consumer services
527
Journal of business research : JBR
411
International journal of internet marketing and advertising : IJIMA
179
Journal of internet commerce
143
International journal of electronic marketing and retailing : IJEMR
139
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
134
Electronic commerce research
127
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
127
International journal of hospitality management
118
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
117
Cogent business & management
104
Psychology & marketing
102
Journal of marketing communications
94
Asia Pacific journal of marketing and logistics
84
International journal of advertising : the review of marketing communications
84
Information systems research : ISR
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of consumer studies
81
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
81
International journal of business information systems : IJBIS
78
Journal of electronic commerce research : JECR
77
Journal of retailing
76
Journal of promotion management : innovations in planning and applied research
74
International journal of e-business research : an official publication of the Information Resources Management Association
73
The international review of retail, distribution and consumer research
69
Marketing intelligence & planning
67
The journal of product & brand management
67
International journal of retail & distribution management
64
Technological forecasting & social change : an international journal
63
International journal of electronic commerce : IJEC
61
Tourism management : research, policies, practice
61
Journal of marketing
59
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
58
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
58
Journal of hospitality marketing & management
57
Journal of management information systems : JMIS
57
International journal of contemporary hospitality management
56
Journal of the Academy of Marketing Science
54
International journal of retail and distribution management
52
Journal of fashion marketing and management
51
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Source
All
ECONIS (ZBW)
12,513
EconStor
16
OLC EcoSci
3
USB Cologne (EcoSocSci)
3
Showing
1
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10
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12,535
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1
The determinants and consequences of website credibility in e-retailing: examining the roles of ethical issues
Limbu, Yam B.
;
Jensen, Ricard W.
- In:
International journal of electronic marketing and …
9
(
2018
)
1
,
pp. 89-108
Persistent link: https://www.econbiz.de/10011849125
Saved in:
2
Antecedents and consequences of online customer satisfaction : a holistic process perspective
Pham, Thi Song Hanh
;
Ahammad, Mohammad F.
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 332-342
Persistent link: https://www.econbiz.de/10011899423
Saved in:
3
How trust and perceived risk create consumer purchase intention in the context of e-commerce : moderation role of eWOM
Amarullah, Dudi
- In:
International journal of electronic marketing and …
14
(
2023
)
1
,
pp. 107-122
Persistent link: https://www.econbiz.de/10014310000
Saved in:
4
Determinants of trust on social networking sites and its impact on purchase intention through the mediation effect of customer experience
Sharma, Bhuvanesh Kumar
;
Jain, Pooja
;
Gautam, Omvir
; …
- In:
International journal of public sector performance …
13
(
2024
)
3
,
pp. 313-330
Persistent link: https://www.econbiz.de/10015071312
Saved in:
5
Word-of-mouth and viral marketing activity of the on-line consumer : the role of loyalty chain stages theory
Roy, Sanjit Kumar
;
Butaney, Gul
;
Sekhon, Harjit
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 494-512
Persistent link: https://www.econbiz.de/10010489692
Saved in:
6
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
7
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen
Internet
Linnhoff-Popien, Claudia
(
ed.
);
Zaddach, Michael
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011433566
Saved in:
8
The impact of online word-of-mouth on television show viewership : an inverted U-shaped temporal dynamic
Cadario, Romain
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 411-422
Persistent link: https://www.econbiz.de/10011399060
Saved in:
9
Network externalities in online video games : an empirical analysis utilizing online product ratings
Liu, Yong
;
Mai, Enping
;
Yang, Jun
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 679-690
Persistent link: https://www.econbiz.de/10011399213
Saved in:
10
Research on the interactive effects of online scores
Yan, Qiang
;
Wang, Qinying
;
Liu, Xiaoqi
- In:
Electronic commerce research and applications
13
(
2014
)
6
,
pp. 402-408
Persistent link: https://www.econbiz.de/10011349114
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