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Konsumentenverhalten
China
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Spanien
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Spain
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Marketingmanagement
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Marketing management
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Auslandsinvestition
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Impact assessment
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Globalisierung
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Wirtschaftsreform
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37
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37
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30
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30
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20
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19
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18
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11
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10
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8
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6
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Bruwer, Johan
36
Wang, Cheng Lu
15
Chan, Kara
14
Vandenbussche, Hylke
14
Crawford, Ian
12
Grunert, Klaus G.
12
Agnoli, Lara
11
Gázquez-Abad, Juan Carlos
11
Hu, Wuyang
11
Hung, Kam
11
Ko, Eunju
11
Martínez-López, Francisco J.
11
Szolnoki, Gergely
11
Vecchio, Riccardo
11
Wang, Ying
11
Anderson, Kym
10
Bartling, Björn
10
Hsu, Cathy H. C.
10
Sheth, Jagdish N.
10
Barber, Nelson
9
Di Comite, Francesco
9
Hawkins, Del I.
9
Labeaga, José M.
9
Pérez Amaral, Teodosio
9
Vermeulen, Frederic
9
Vrontis, Demetris
9
Wang, H. Holly
9
Akram, Umair
8
Bauer, Hans H.
8
Best, Roger J.
8
Charters, Steve
8
Garín-Muñoz, Teresa
8
Gierl, Heribert
8
Homburg, Christian
8
Huang, Songshan
8
Laroche, Michel
8
Li, Shanjun
8
Melewar, T. C.
8
Ortega, David L.
8
Spann, Martin
8
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American Marketing Association
26
National Bureau of Economic Research
17
Springer Fachmedien Wiesbaden
6
Books on Demand GmbH <Norderstedt>
4
Information Resources Management Association
4
European Society for Opinion and Marketing Research
3
Christian-Albrechts-Universität zu Kiel
2
Verlag Dr. Kovač
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
AMACOM
1
American Management Association
1
Athens Institute for Education and Research
1
Bain & Company <Boston, Mass.>
1
Berliner Wissenschafts-Verlag
1
Bundesverband des Deutschen Textil-Einzelhandels
1
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
1
Canadian Center of Science and Education <Toronto>
1
Cash in East Asia <Veranstaltung> <2016, Ludwigshafen am Rhein>
1
Conference on Marketing and Business Strategies for Central and Eastern Europe <12, 2004, Wien>
1
Cultural Perspectives in Marketing Conference <2010, Lille>
1
DePaul University / College of Commerce
1
Deutsches Weininstitut
1
European University Institute / Department of Economics
1
Europäische Kommission / Gemeinsame Forschungsstelle
1
Europäische Kommission / Generaldirektion Wettbewerb
1
Forschungsinstitut für Biologischen Landbau
1
Frankreich / Sénat
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Global Islamic Marketing Conference <13., 2022, Istanbul>
1
Handelshochschule Leipzig
1
Harvard Graduate School of Business Administration
1
Heinrich-Böll-Stiftung
1
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Published in...
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Journal of retailing and consumer services
128
Journal of business research : JBR
124
Asia Pacific journal of marketing and logistics
67
International journal of wine business research : IJWBR
65
Wine Economics and Policy
54
Journal of international consumer marketing
50
International journal of consumer studies
45
International journal of hospitality management
45
Journal of marketing communications
45
The journal of consumer marketing
43
The journal of brand management : an international journal
41
European journal of marketing : EJM
40
Journal of wine economics
40
The journal of product & brand management
36
Journal of travel and tourism marketing
35
Journal of food products marketing
34
Journal of global marketing
33
Journal of marketing management : MM
32
Psychology & marketing
31
SpringerLink / Bücher
30
Young consumers : insight and ideas for responsible marketers
29
International journal of wine business research
27
Journal of marketing
27
Marketing intelligence & planning
26
International journal of contemporary hospitality management
25
Journal of business ethics : JOBE
25
Tourism management : research, policies, practice
25
International journal of internet marketing and advertising : IJIMA
23
International marketing review
23
Journal of the Academy of Marketing Science
23
International journal of retail & distribution management
22
Journal of strategic marketing
21
Journal of Islamic marketing : JIMA
20
Journal of retailing
20
Business horizons
19
Food policy : economics planning and politics of food and agriculture
19
Industrial marketing management : the international journal for industrial and high-tech firms
19
International journal of advertising : the review of marketing communications
19
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
19
Journal of fashion marketing and management
18
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ECONIS (ZBW)
5,317
EconStor
24
BASE
1
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date (newest first)
date (oldest first)
1
The Chinese
wine
market : a market segmentation study
Liu, Hong Bo
;
McCarthy, Breda
;
Chen, Tingzhen
;
Guo, Shu
; …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 450-471
Persistent link: https://www.econbiz.de/10010384985
Saved in:
2
Label style and color contribution to explain market price difference in Italian red wines sold in the Chinese
wine
market
Galati, Antonino
;
Tinervia, Salvatore
;
Tulone, Antonio
; …
- In:
Journal of international food & agribusiness marketing …
30
(
2018
)
2
,
pp. 175-190
Persistent link: https://www.econbiz.de/10011965802
Saved in:
3
Reputation and advertising of collective brand members in the
wine
industry : the moderating role of market share
Sellers Rubio, Ricardo
;
Más Ruiz, Francisco José
; …
- In:
Journal of wine economics
16
(
2021
)
2
,
pp. 169-188
Persistent link: https://www.econbiz.de/10012656822
Saved in:
4
Old, new and third
wine
regions : a consumer perspective
Maizza, Amedeo
;
Fait, Monica
;
Scorrano, Paola
;
Vrontis, …
- In:
World review of entrepreneurship, management and …
13
(
2017
)
5/6
,
pp. 521-541
Persistent link: https://www.econbiz.de/10011847141
Saved in:
5
The relationship between
wine
sector and regional competitiveness
Viassone, Milena
;
Vrontis, Demetris
;
Papasolomou, Ioanna
- In:
Global business & economics review
18
(
2016
)
3/4
,
pp. 259-276
Persistent link: https://www.econbiz.de/10011665275
Saved in:
6
Consumption behavior of the internet active Armenian
wine
consumer
Camillo, Angelo A.
;
Kim, Woo Gon
;
Asatryan, Elvina
- In:
Journal of international food & agribusiness marketing
35
(
2023
)
5
,
pp. 622-650
Persistent link: https://www.econbiz.de/10014444624
Saved in:
7
Wine
packaging : marketing towards consumer lifestyle to build brand equity and increase revenue
Barber, Nelson
;
Taylor, D. Christopher
;
Deale, Cynthia S.
- In:
International journal of revenue management : IJRM
4
(
2010
)
3/4
,
pp. 215-237
Persistent link: https://www.econbiz.de/10008746396
Saved in:
8
Explaining love of
wine
brands
Loureiro, Sandra Maria Correia
;
Kaufmann, Hans Rüdiger
- In:
Journal of promotion management : JPM
18
(
2012
)
3
,
pp. 329-343
Persistent link: https://www.econbiz.de/10009621071
Saved in:
9
Motivations of
wine
travelers in rural Northeast Iowa
Grybovych, Oksana
;
Lankford, Jill
;
Lankford, Samuel
- In:
International journal of wine business research : IJWBR
25
(
2013
)
4
,
pp. 285-309
Persistent link: https://www.econbiz.de/10010227998
Saved in:
10
Agritourism consumers' participation in
wine
tasting events : an econometric analysis
Govindasamy, Ramu
;
Kelley, Kathleen
- In:
International journal of wine business research : IJWBR
26
(
2014
)
2
,
pp. 120-138
Persistent link: https://www.econbiz.de/10010387276
Saved in:
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