Narrow search
Showing 1 - 10 of 18
Cover Image
Stock market reactions to customer and competitor orientations : the case of initial public offerings
Saboo, Alok R.; Grewal, Rajdeep - In: Marketing science : the marketing journal of the … 32 (2013) 1, pp. 70-88
Persistent link: https://www.econbiz.de/10009725702
Cover Image
Identifying the drivers of luxury brand sales in emerging markets : an exploratory study
Sharma, Amalesh; Soni, Mauli; Borah, Sourav Bikash; … - In: Journal of business research : JBR 111 (2020), pp. 25-40
Persistent link: https://www.econbiz.de/10012237748
Cover Image
Evaluating the impact of social media activities on human brand sales
Saboo, Alok R.; Kumar, V.; Ramani, Girish - In: International journal of research in marketing : IJRM ; … 33 (2016) 3, pp. 524-541
Persistent link: https://www.econbiz.de/10011596859
Cover Image
Transit development, consumer amenities and home values : evidence from Beijing's subway neighborhoods
Zheng, Siqi; Xu, Yangfei; Zhang, Xiaonan; Wang, Rui - In: Journal of housing economics 33 (2016), pp. 22-33
Persistent link: https://www.econbiz.de/10011639633
Cover Image
The housing market effects of local home purchase restrictions : evidence from Beijing
Sun, Weizeng; Zheng, Siqi; Geltner, David; Wang, Rui - In: The journal of real estate finance and economics 55 (2017) 3, pp. 288-312
Persistent link: https://www.econbiz.de/10011800604
Cover Image
Consumer responses to corporate social responsibility (CSR) in China
Tian, Zhilong; Wang, Rui; Yang, Wen - In: Journal of business ethics : JOBE 101 (2011) 2, pp. 197-212
Persistent link: https://www.econbiz.de/10009243453
Cover Image
Brand name types and consumer demand : evidence from China's automobile market
Wu, Fang; Sun, Qi; Grewal, Rajdeep; Li, Shanjun - In: Journal of marketing research 56 (2019) 1, pp. 158-175
Persistent link: https://www.econbiz.de/10012177252
Cover Image
Individual differences in brand schematicity
Puligadda, Sanjay; Ross, William T.; Grewal, Rajdeep - In: Journal of marketing research : JMR 49 (2012) 1, pp. 115-130
Persistent link: https://www.econbiz.de/10009507237
Cover Image
Referral equity and referral management : the supplier firm's perspective
Hada, Mahima; Grewal, Rajdeep; Lilien, Gary L. - 2010
Persistent link: https://www.econbiz.de/10008907423
Cover Image
Functional forms of the satisfaction-loyalty relationship
Dong, Songting; Ding, Min; Grewal, Rajdeep; Zhao, Ping - In: International journal of research in marketing : IJRM ; … 28 (2011) 1, pp. 38-50
Persistent link: https://www.econbiz.de/10009007241