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Konsumentenverhalten
Corporate social responsibility
41
Corporate Social Responsibility
38
Salespeople
38
Verkaufspersonal
38
Beziehungsmarketing
21
Relationship marketing
21
Consumer behaviour
20
Selling
19
Verkauf
19
Marketing management
15
Marketingmanagement
15
Stakeholder
11
B-to-B-Marketing
10
Business-to-business marketing
10
Firm performance
9
Unternehmenserfolg
9
Erfolgsfaktor
8
Success factor
8
Arbeitsverhalten
7
Corporate culture
7
Unternehmenskultur
7
Work behaviour
7
Arbeitsleistung
6
Außendienst
6
Corporate reputation
6
Dienstleistungsqualität
6
Employee retention
6
Field sales force
6
Firmenimage
6
Job performance
6
Marketing
6
Mitarbeiterbindung
6
Service quality
6
Theorie
6
Theory
6
USA
6
United States
6
Arbeitszufriedenheit
5
Betriebliche Wertschöpfung
5
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Free
6
Undetermined
5
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Article
14
Book / Working Paper
6
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Article in journal
9
Aufsatz in Zeitschrift
9
Aufsatz im Buch
5
Book section
5
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Reprint
2
Working Paper
2
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English
20
Author
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Bhattacharya, C. B.
12
Sen, Sankar
11
Du, Shuili
5
Ahearne, Michael
4
Lam, Son K.
3
Bhattacharya, CB
2
Gruen, Thomas
2
Palazzo, Guido
2
Smith, N. Craig
2
Baskentli, Sara
1
Boichuk, Jeffrey
1
Boichuk, Jeffrey P.
1
Corsten, Daniel
1
Guo, Lin
1
Gyomlai, Moumita Das
1
Hall, Zachary
1
Hall, Zachary R.
1
Hu, Ye
1
Irmak, Caglar
1
Kapferer, Jean-Noël
1
Mullins, Ryan
1
Mullins, Ryan R.
1
Neureiter, Michael
1
Rouziès, Dominique
1
Schillewaert, Niels
1
Tang, Chuanyi
1
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Journal of business research : JBR
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
Business horizons
1
Corporate brand and corporate reputation
1
ESMT Working Paper
1
ESMT working paper
1
Evolving and emerging issues in marketing strategy
1
Faculty & research / Insead : working paper series
1
Handbook of brand relationships
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing
1
Journal of personal selling & sales management : JPSSM
1
Mainstreaming corporate responsibility
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Managing and implementing corporate social responsibility
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
20
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1
Accessibility and availability : a cross-cultural study of shopper responses to online retail stock-outs
Gruen, Thomas
;
Corsten, Daniel
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 415-432
Persistent link: https://www.econbiz.de/10012549095
Saved in:
2
A goal-driven framework for compliance-dependent services : pathways to customer satisfaction and well-being
Tang, Chuanyi
;
Guo, Lin
;
Gruen, Thomas
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014551048
Saved in:
3
Doing better at doing good : when, why, and how consumers respond to corporate social initiatives
Bhattacharya, C. B.
;
Sen, Sankar
-
2009
Persistent link: https://www.econbiz.de/10003785228
Saved in:
4
Doing better at doing good : when, why, and how consumers respond to corporate social initiatives
Bhattacharya, C. B.
;
Sen, Sankar
-
2009
Persistent link: https://www.econbiz.de/10003837003
Saved in:
5
Building brand relationships through corporate social responsibility
Sen, Sankar
;
Du, Shuili
;
Bhattacharya, C. B.
- In:
Handbook of brand relationships
,
(pp. 195-211)
.
2009
Persistent link: https://www.econbiz.de/10003915598
Saved in:
6
Marketing's consequences : stakeholder marketing and supply chain corporate social responsibility issues
Smith, N. Craig
;
Palazzo, Guido
;
Bhattacharya, C. B.
- In:
Business ethics quarterly : the journal of the Society …
20
(
2010
)
4
,
pp. 617-641
Persistent link: https://www.econbiz.de/10008736621
Saved in:
7
Marketing’s consequences : stakeholder marketing and supply chain CSR issues
Smith, N. Craig
;
Palazzo, Guido
;
Bhattacharya, C. B.
-
2010
Persistent link: https://www.econbiz.de/10008807568
Saved in:
8
Doing better at doing good : when, why, and how consumers respond to corporate social initiatives
Bhattacharya, C. B.
;
Sen, Sankar
-
2007
Persistent link: https://www.econbiz.de/10003573308
Saved in:
9
Corporate responsibility in marketing
Bhattacharya, C. B.
;
Sen, Sankar
- In:
Mainstreaming corporate responsibility
,
(pp. 354-363)
.
2009
Persistent link: https://www.econbiz.de/10003855385
Saved in:
10
Corporate social responsibility and competitive advantage : overcoming the trust barrier
Du, Shuili
;
Bhattacharya, C. B.
;
Sen, Sankar
- In:
Management science : journal of the Institute for …
57
(
2011
)
9
,
pp. 1528-1545
Persistent link: https://www.econbiz.de/10009312563
Saved in:
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