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Audience valuation in the new media era : interactivity, online engagement, and electronic word-of-mouth value
Yang, Yang; Coffey, Amy Jo - In: JMM : the international journal on media management 16 (2014) 2, pp. 77-103
Persistent link: https://www.econbiz.de/10010418210
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Tech-touch balance in the service encounter : the impact of supplementary human service on consumer responses
Wu, Luorong; Fan, Alei; Yang, Yang; He, Zeya - In: International journal of hospitality management 101 (2022), pp. 110
Persistent link: https://www.econbiz.de/10013271321
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Understanding trust and perceived risk in sharing accommodation : an extended elaboration likelihood model and moderated by risk attitude
Tian, Yuan; Zhang, Honglei; Jiang, Yifei; Yang, Yang - In: Journal of hospitality marketing & management 31 (2022) 3, pp. 348-368
Persistent link: https://www.econbiz.de/10013177432
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Determinants of consumers' choices in hotel online searches : a comparison of consideration and booking stages
Hu, Xingbao; Yang, Yang - In: International journal of hospitality management 86 (2020), pp. 1-9
Persistent link: https://www.econbiz.de/10012241512
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Sleepless nights in hotels? : understanding factors that influence hotel sleep quality
Mao, Zhenxing; Yang, Yang; Wang, Mingshu - In: International journal of hospitality management 74 (2018), pp. 189-201
Persistent link: https://www.econbiz.de/10011924661
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Bargaining power in tourist shopping
Zhang, Honglei; Zhang, Jinhe; Yang, Yang; Zhou, Qiang - In: Journal of travel research : a quarterly publication of … 57 (2018) 7, pp. 947-961
Persistent link: https://www.econbiz.de/10011927257
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Tourists on shared bikes : can bike-sharing boost attraction demand?
Yang, Yang; Jiang, Lan; Zhang, Zili - In: Tourism management : research, policies, practice 86 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012595629
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Not all words are beneficial : the impact of management response contents on customer engagement behavior
Zhang, Zili; Li, Hengyun; Yang, Yang; Xu, Yukuan - In: International journal of hospitality management 93 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012436041
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The impact of artificial intelligence technology stimuli on smart customer experience and the moderating effect of technology readiness
Gao, Jingyan; Ren, Lina; Yang, Yang; Zhang, Duo; Li, Lan - In: International journal of emerging markets 17 (2022) 4, pp. 1123-1142
Persistent link: https://www.econbiz.de/10013363162
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Rejections are more contagious than choices : how another's decisions shape our own
Nan, Lana Xianglan; Park, Sang Kyu; Yang, Yang - In: Journal of consumer research : JCR ; an … 50 (2023) 2, pp. 363-381
Persistent link: https://www.econbiz.de/10014314533