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Social anxiety as a moderator in consumer willingness to accept AI assistants based on utilitarian and hedonic values
Yuan, Chunlin; Zhang, Chenlei; Wang, Shuman - In: Journal of retailing and consumer services 65 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013169569
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Brand loyalty versus store loyalty : consumers' role in determining dependence structure of supplier-retailer dyads
Zhang, Chuang; Zhuang, Guijun; Yang, Zhilin; Zhang, Yang - In: Journal of business-to-business marketing 24 (2017) 2, pp. 139-160
Persistent link: https://www.econbiz.de/10011735914
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The role of national culture values and trust in online sharing hospitality platform acceptance
Zhang, Cong; Srite, Mark - In: Journal of global information management 29 (2021) 3, pp. 103-130
Persistent link: https://www.econbiz.de/10012508171
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Signaling quality with return insurance : theory and empirical evidence
Zhang, Chong; Yu, Man; Chen, Jian - In: Management science : journal of the Institute for … 68 (2022) 8, pp. 5847-5867
Persistent link: https://www.econbiz.de/10013371126
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Is brand globalness compatible with brand country-of-origin? : an investigation of hybrid brand positioning strategies for emerging market brands
Hong, Ruiyang; Zhang, Zhe; Zhang, Chun; Hu, Zuohao - In: International marketing review 40 (2023) 1, pp. 49-79
Persistent link: https://www.econbiz.de/10014227450
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An analytic hierarchy process approach to assessing consumers' distribution channel preference
Chiang, Wei-yu Kevin; Li, Zhen - In: International journal of retail & distribution management 38 (2010) 2/3, pp. 78-96
Persistent link: https://www.econbiz.de/10003964411
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Consumer behavior and wild animal consumption in China
Li, Zhenyi; Wang, Huashu - In: The Chinese economy : translations and studies 54 (2021) 6, pp. 389-401
Persistent link: https://www.econbiz.de/10012695094
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Stimulating consumption at low budget : evidence from a large-scale policy experiment amid the COVID-19 pandemic
Liu, Qiao; Shen, Qiaowei; Li, Zhenghua; Chen, Shu - In: Management science : journal of the Institute for … 67 (2021) 12, pp. 7291-7307
Persistent link: https://www.econbiz.de/10012815280
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Are Chinese consumers created equally relational?
Wei, Yujie; Li, Zhiyuan; Burton, James; Haynes, Joel - In: Management research review 36 (2013) 1, pp. 50-65
Persistent link: https://www.econbiz.de/10009740803
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The construction and simulation of internet financial product diffusion model based on complex network and consumer decision-making mechanism
Zhang, Jing-Ming; Zhu, Shuzhen; Yan, Wei; Li, ZhiPeng - In: Information systems and e-business management : ISeB 18 (2020) 4, pp. 545-555
Persistent link: https://www.econbiz.de/10012416453