The construction and simulation of internet financial product diffusion model based on complex network and consumer decision-making mechanism
Year of publication: |
2020
|
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Authors: | Zhang, Jing-Ming ; Zhu, Shuzhen ; Yan, Wei ; Li, ZhiPeng |
Published in: |
Information systems and e-business management : ISeB. - New York, NY [u.a.] : Springer, ISSN 1617-9854, ZDB-ID 2173306-5. - Vol. 18.2020, 4, p. 545-555
|
Subject: | Internet financial products | Big data analytics | Diffusion speed | Diffusion depth | Internet | Innovationsdiffusion | Innovation diffusion | Konsumentenverhalten | Consumer behaviour | Big Data | Big data |
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