We consider a dynamic pricing problem in which the seller sells a limited amount of inventory over a short time horizon. The distribution of customer willingness-to-pay is unknown, and the seller learns about the distribution from observing customer purchase decisions. Such a problem arises in...

Consumers often enjoy displaying luxury consumption to signal their private wealth status. The emergence of social media has fueled such desire for status signaling. Meanwhile, the rising of e-commerce has made it easy for consumers to search and purchase cheap non-deceptive counterfeits to send...