//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumgüterindustrie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Corporate diversification : en...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumgüterindustrie
USA
330,306
United States
288,596
Theorie
42,085
Theory
41,516
Schätzung
17,288
Estimation
16,466
Deutschland
13,231
Großbritannien
11,409
Germany
10,716
EU-Staaten
10,021
Japan
9,987
United Kingdom
9,689
EU countries
9,606
Innovation
9,068
Produktentwicklung
8,840
New product development
8,781
Vereinigte Staaten
8,688
Geldpolitik
8,380
Welt
8,285
World
8,064
Monetary policy
7,876
Vergleich
7,499
Börsenkurs
7,466
Share price
7,329
Kanada
7,238
Comparison
7,122
Wirkungsanalyse
6,820
Impact assessment
6,629
Canada
6,552
Diversifikation
6,439
Konjunktur
6,071
Diversification
6,039
Business cycle
5,753
Produktivität
5,691
Wirtschaftswachstum
5,629
Productivity
5,449
Kapitaleinkommen
5,415
Finanzkrise
5,390
Capital income
5,386
Economic growth
5,348
more ...
less ...
Online availability
All
Undetermined
13
Free
8
Type of publication
All
Article
59
Book / Working Paper
36
Journal
2
Type of publication (narrower categories)
All
Article in journal
48
Aufsatz in Zeitschrift
48
Case study
17
Fallstudie
17
Graue Literatur
12
Non-commercial literature
12
Aufsatz im Buch
11
Book section
11
Hochschulschrift
10
Thesis
10
Working Paper
7
Arbeitspapier
6
Aufsatzsammlung
3
Collection of articles of several authors
3
Sammelwerk
3
Bibliografie enthalten
2
Bibliography included
2
Business report
2
Geschäftsbericht
2
Amtsdruckschrift
1
Company information
1
Conference paper
1
Dissertation u.a. Prüfungsschriften
1
Firmeninformation
1
Government document
1
Guidebook
1
Konferenzbeitrag
1
No longer published / No longer aquired
1
Ratgeber
1
Reprint
1
more ...
less ...
Language
All
English
77
German
20
Author
All
Brown, Bruce
3
Anthony, Scott D.
2
Buttkus, Michael
2
Carlotti, Steve
2
Curatola, Giuliano
2
Dannewald, Till
2
Donadelli, Michael
2
Donzé, Pierre-Yves
2
Duguid, Paul
2
Eberenz, Ralf
2
Fujioka, Rika
2
Goetjes, Dennis
2
Grüning, Patrick
2
Hefter, Katharina
2
Heydt, Andreas von der
2
Heydt, Andreas von ¬der
2
Hildebrandt, Lutz
2
Iacovone, Leonardo
2
Keller, Wolfgang
2
Laurent, Monika
2
Lopes, Teresa da Silva
2
Lütke Entrup, Matthias
2
Meinerding, Christoph
2
Mercer, John
2
Moore, Dennis
2
Morgan, Neil A.
2
Rego, Lopo L.
2
Schmid, Stefan
2
Tybout, James R.
2
Wei, Wei
2
Wiles, Michael A.
2
Yoon, Eddie
2
Advincula, Dorothy
1
Ahuja, Vandana
1
Ammons, Janice
1
Anderson, Evan E.
1
Austin, Manila S.
1
Baumgarten, Antje
1
Bhattacharyya, Kaberi
1
Braun, Gesine
1
more ...
less ...
Institution
All
Procter & Gamble Company
2
Harvard Graduate School of Business Administration
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Europäische Hochschulschriften / 5
4
Journal of advertising research
4
Harvard-Business-Manager : das Wissen der Besten
3
Best practices in talent management : how the world's leading corporations manage, develop, and retain top talent
2
Global business and organizational excellence : a review of research & best practices
2
Harvard business review : HBR
2
SpringerLink / Bücher
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Trademarks, brands, and competitiveness
2
Zukunft im Handel : Studien für die Praxis
2
Asia Pacific business review
1
Bridging the gap between advertising academia and practice
1
Commercial lending review
1
Discussion paper / Centre for Economic Policy Research
1
ERIM Ph. D. series research in management / Erasmus Institute of Management
1
European journal of marketing : EJM
1
European review of agricultural economics : ERAE
1
Heyne-Bücher : 22 : Heyne Business
1
Ideas with impact
1
Ifo-Studien zu Handels- und Dienstleistungsfragen
1
Industrial and corporate change
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Innovation: Management, policy & practice (2013)
1
Innovation: organization & management : IOM
1
Innovationsmanagement und Entrepreneurship
1
Intellectual asset management : IAM ; magazine
1
International journal of enterprise information systems : an official publication of the Information Resources Management Association
1
International journal of logistics economics and globalisation
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
1
Journal of economics & management strategy : JEMS
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of engineering and technology management : JET-M
1
Journal of global marketing
1
Journal of marketing
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of post-Keynesian economics : JPKE
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
more ...
less ...
Source
All
ECONIS (ZBW)
91
USB Cologne (EcoSocSci)
5
EconStor
1
Showing
1
-
10
of
97
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Will I hit my year-end numbers? : a brand-performance forecasting model ; the case for benchmarking sales and advertising spending
Carter, Robert E.
- In:
Journal of advertising research
54
(
2014
)
4
,
pp. 398-406
Persistent link: https://www.econbiz.de/10010481192
Saved in:
2
The power of a package
Lado Cousté, Nora
;
Martos-Partal, Mercedes
;
Martínez …
- In:
Journal of advertising research
52
(
2012
)
3
,
pp. 364-375
Persistent link: https://www.econbiz.de/10009663631
Saved in:
3
Why and when to launch new products during a recession : an empirical investigation of the U.K. FMCG industry and the U.S. automobile industry
Talay, M. Berk
;
Pauwels, Koen
;
Seggie, Steven H.
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
2
,
pp. 576-598
Persistent link: https://www.econbiz.de/10015047905
Saved in:
4
Sales & Operations Planning in der Konsumgüterindustrie : mit Best-Practice-Prozessen nachhaltig die Wettbewerbsfähigkeit steigern
Lütke Entrup, Matthias
;
Goetjes, Dennis
-
2019
Dieses Buch beleuchtet das Thema Sales & Operations Planning (S&OP) aus einer praxisnahen und anschaulichen Perspektive, unterstützt durch verständliche Erläuterungen der theoretischen Grundlagen und zahlreiche Beispiele aus der Konsumgüterindustrie. Gezeigt wird, mit welchen Hebeln die...
Persistent link: https://www.econbiz.de/10012401628
Saved in:
5
Absatzprobleme ostdeutscher Konsum- und Produktionsgüterhersteller : Stand und Perspektiven der absatzwirtschaftlichen Leistungsfähigkeit ausgewählter ostdeutscher Industriebranche...
Nassua, Thomas
-
1995
Persistent link: https://www.econbiz.de/10004260991
Saved in:
6
Grundlagen eines Informationssystems für die langfristige Absatzführung in mittelständischen Betrieben der Konsumgüterindustrie
Paffhausen, Andreas
-
1984
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009605806
Saved in:
7
Sales & Operations Planning in der Konsumgüterindustrie : mit Best-Practice-Prozessen nachhaltig die Wettbewerbsfähigkeit steigern
Lütke Entrup, Matthias
;
Goetjes, Dennis
-
2019
Persistent link: https://www.econbiz.de/10011870542
Saved in:
8
LVMH
Mileva, Polina
;
Vigy, Eugénia
- In:
Strategische Fallstudienanalyse
,
(pp. 95-122)
.
2009
Persistent link: https://www.econbiz.de/10003958437
Saved in:
9
The role of new product development briefs in implementing sustainability : a case study
Petala, Effrosyni
;
Wever, Renee
;
Dutilh, Chris
;
Brezet, Han
- In:
Journal of engineering and technology management : JET-M
27
(
2010
)
3/4
,
pp. 172-182
Persistent link: https://www.econbiz.de/10008697788
Saved in:
10
A cultural quest : a study of organizational use of new cultural resources in strategy formation
Rindova, Violina
;
Dalpiaz, Elena
;
Ravasi, Davide
- In:
Organization science : a journal of the Institute for …
22
(
2011
)
2
,
pp. 413-431
Persistent link: https://www.econbiz.de/10008989434
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->