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Women entrepreneurs and the challenge of work-life balance : evidence from Kosovo

Kajtazi, Kaltrina - In: The Emerald handbook of women and entrepreneurship in …, (pp. 145-164). 2021

Persistent link: https://www.econbiz.de/10012591899

The impact of digital marketing and digital transformation on brand promotion and brand positioning in Kosovo’s enterprises

Istrefi-Jahja, Arta; Zeqiri, Jusuf - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 7 (2021) 1, pp. 244-255

Digitalization is very important for every company in today’s fierce competition. The development of Information Technologies has helped companies change means of reaching their clients and changing their working practices. The paper tries to assess digital marketing (DM) and digital...

Persistent link: https://www.econbiz.de/10013170482

Factors affecting Muslim consumers' intention to purchase halal products : a comparative study in North Macedonia, Kosovo and Jordan

Zeqiri, Jusuf; Alserhan, Baker Ahmad; Al-Shboul, Moh'd Anwer - In: International journal of islamic marketing and branding 4 (2019) 2, pp. 167-181

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Family business successors' motivation and innovation capabilities : the case of Kosovo

Toska, Asdren; Ramadani, Veland; Dana, Leo Paul; … - In: Journal of family business management : JFBM 12 (2022) 4, pp. 1152-1166

Persistent link: https://www.econbiz.de/10013536521

COVID-19 and SMEs digital transformation

Ramadani, Veland; Istrefi-Jahja, Arta; Zeqiri, Jusuf; … - In: IEEE transactions on engineering management : EM 70 (2023) 8, pp. 2864-2873

Persistent link: https://www.econbiz.de/10014364780

Education and enterprising profile of young community : evidence from a transition country

Hasani, Vjollca; Zeqiri, Jusuf; Gagica, Kumrije; … - In: Journal of enterprising communities : people and places … 17 (2023) 2, pp. 519-534

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Covid-19 and consumers' online purchase intention among an older-aged group of Kosovo

Toska, Asdren; Zeqiri, Jusuf; Ramadani, Veland; … - In: International journal of emerging markets 18 (2023) 12, pp. 5921-5939

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The Impact of Digital Marketing and Digital Transformation on Brand Promotion and Brand Positioning in Kosovo's Enterprises

Istrefi-Jahja, Arta; Zeqiri, Jusuf - In: ENTRENOVA - ENTerprise REsearch InNOVAtion 7 (2021) 1, pp. 244-255

Digitalization is very important for every company in today's fierce competition. The development of Information Technologies has helped companies change means of reaching their clients and changing their working practices. The paper tries to assess digital marketing (DM) and digital...

Persistent link: https://www.econbiz.de/10013336930