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~subject:"Kundenintegration"
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Kundenintegration
Consumer behaviour
16
Konsumentenverhalten
16
Beziehungsmarketing
8
Relationship marketing
8
Customer satisfaction
6
Kundenzufriedenheit
6
Dienstleistungsqualität
5
Service quality
5
Arbeitsverhalten
3
Customer integration
3
Experiment
3
Hong Kong
3
Hongkong
3
Personality psychology
3
Persönlichkeitspsychologie
3
Social Web
3
Social exclusion
3
Social web
3
Soziale Ausgrenzung
3
Work behaviour
3
Advertising effects
2
Anthropomorphism
2
Brand
2
Brand image
2
Brand management
2
Cognition
2
Creativity
2
Crowdsourcing
2
Decision
2
Entscheidung
2
Kognition
2
Kreativität
2
Markenartikel
2
Markenführung
2
Markenimage
2
Motivation
2
Risikopräferenz
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Risk attitude
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Social relations
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English
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Chan, Kimmy Wa
3
Lam, Simon S. K.
2
Yim, Chi-kin
2
Li, Stella Yiyan
1
Zhu, John Jianjun
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Journal of marketing
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
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ECONIS (ZBW)
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Fostering customer ideation in crowdsourcing community : the role of peer-to-peer and peer-to-firm interactions
Chan, Kimmy Wa
;
Li, Stella Yiyan
;
Zhu, John Jianjun
- In:
Journal of interactive marketing : a quarterly …
31
(
2015
),
pp. 42-62
Persistent link: https://www.econbiz.de/10011373130
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2
Do customers and employees enjoy service participation? : synergistic effects of self- and other-efficacy
Yim, Chi-kin
;
Chan, Kimmy Wa
;
Lam, Simon S. K.
- In:
Journal of marketing
76
(
2012
)
6
,
pp. 121-140
Persistent link: https://www.econbiz.de/10009670256
Saved in:
3
Is customer participation in value creation a double-edged sword? : evidence from professional financial services across cultures
Chan, Kimmy Wa
;
Yim, Chi-kin
;
Lam, Simon S. K.
- In:
Journal of marketing
74
(
2010
)
3
,
pp. 48-64
Persistent link: https://www.econbiz.de/10008822104
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