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Kundenmanagement
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Bliemel, Friedhelm
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Eggert, Andreas
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Kaiserslauterer Schriftenreihe Marketing
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USB Cologne (EcoSocSci)
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Structural bonding in customer supplier relationship : the case of prosumer versus consumer
Bliemel, Friedhelm
;
Eggert, Andreas
-
1997
Persistent link: https://www.econbiz.de/10004028617
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Relationship marketing under fire
Bliemel, Friedhelm
;
Eggert, Andreas
-
1997
Persistent link: https://www.econbiz.de/10004028618
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Stärkt customer care die Kundenbeziehung? : Eine kausalanalytische Untersuchung aus Kundensicht
Bliemel, Friedhelm
;
Eggert, Andreas
-
1999
Persistent link: https://www.econbiz.de/10004028627
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