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Performance of direct mail in building customer loyalty in Greek automotive sector during the financial crisis
Malliari, Lila; Sirkeci, Ibrahim - In: International journal of business performance management 18 (2017) 1, pp. 1-24
Persistent link: https://www.econbiz.de/10011725665
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Analyse der Präferenzen russischer Fachbesucher für ausgewählte Messeleistungen mit Hilfe der Choice-Based Conjoint-Analyse
Möser, Nataliya (contributor) - 2008
Persistent link: https://www.econbiz.de/10003779525
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Customer perceptions of frontline employee service delivery : a study of Russian bank customer satisfaction and behavioural intentions
Rod, Michel; Ashill, Nicholas J.; Gibbs, Tanya - In: Journal of retailing and consumer services 30 (2016), pp. 212-221
Persistent link: https://www.econbiz.de/10011473203
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The needs of Muslim hotel customers : evidence from Russian guests
Shnyrkova, Anna; Predvoditeleva, Marina - In: Journal of Islamic marketing 13 (2022) 1, pp. 133-160
Persistent link: https://www.econbiz.de/10012797425
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Cross-cultural research in alumni loyalty : an empirical study among master students from German and Russian universities
Iskhakova, Lilia; Hilbert, Andreas; Joehnk, Peter - In: Journal of nonprofit & public sector marketing 33 (2021) 4, pp. 457-492
Persistent link: https://www.econbiz.de/10012650503
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Hotel customer segmentation according to eco-service quality perception : the case of Russian tourists
Aksu, Akın; Albayrak, Tahir; Caber, Meltem - In: Journal of hospitality and tourism insights 5 (2022) 3, pp. 501-514
Persistent link: https://www.econbiz.de/10013272792
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Understanding restaurant clients' intention to use mobile applications : a comparative study of France and Russia
Kondrateva, Galina; Ammi, Chantal; Baudier, Patricia - In: Journal of global information management : an official … 28 (2020) 3, pp. 1-16
Persistent link: https://www.econbiz.de/10012304221
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Do tourists have different motivations for online travel purchasing? : a segmentation of the Russian market
Albayrak, Tahir; Dursun, Aslıhan; Ünal, Caner - In: Journal of vacation marketing 25 (2019) 4, pp. 432-443
Persistent link: https://www.econbiz.de/10012166087
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The impact of e-service quality and e-satisfaction on users' loyalty to TikTok in Russia and China
Chen, Lu; Sokolovskiy, Konstantin; Zhang, Mengze; … - In: Journal of marketing communications 30 (2024) 6, pp. 702-716
Persistent link: https://www.econbiz.de/10015052734
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Customer Loyalty in Times of Crisis
Beaumont, Paul H.; Lenoir, Clemence - 2023
This paper studies customer loyalty during aggregate downturns. Exploiting a French reform that restricted trade credit supply as a liquidity shock, we show that liquidity-constrained firms export 4 to 7% less after the 2008-9 trade collapse. Consistent with liquidity-constrained firms investing...
Persistent link: https://www.econbiz.de/10014260285