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Impact of religion on the effectiveness of the promotional aspect of product packages in Muslim countries
Almossawi, Mohammed M. - In: Asia Pacific journal of marketing and logistics 26 (2014) 5, pp. 687-706
Persistent link: https://www.econbiz.de/10010462613
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Tourists' satisfaction with Islamic attributes of destination : a systematic mapping study
Basendwah, Mohammed; Suraiyati Rahman; Al-Sakkaf, … - In: Journal of Islamic marketing 15 (2024) 5, pp. 1414-1438
Persistent link: https://www.econbiz.de/10014520904
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Islamic destination to millennials in Bandung : Islamic attributes and destination image on tourist satisfaction with visiting decision as mediator
Suryawardani, Bethani; Wulandari, Astri; Marcelino, Dandy; … - In: Journal of Islamic marketing 15 (2024) 8, pp. 2122-2143
Persistent link: https://www.econbiz.de/10015064006
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The needs of Muslim hotel customers : evidence from Russian guests
Shnyrkova, Anna; Predvoditeleva, Marina - In: Journal of Islamic marketing 13 (2022) 1, pp. 133-160
Persistent link: https://www.econbiz.de/10012797425
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Product standardisation in the food service industry : post-purchase attitudes and repurchase intentions of non-Muslims after consuming halal food
Wilkins, Stephen; Butt, Muhammad Mohsin; Shams, Farshid; … - In: Journal of strategic marketing 27 (2019) 3, pp. 210-226
Persistent link: https://www.econbiz.de/10012202454
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Determinants of customer loyalty in Islamic banking : the role of religiosity
Tegambwage, Amani Gration; Kasoga, Pendo Shukrani - In: Journal of Islamic marketing 14 (2023) 12, pp. 3150-3167
Persistent link: https://www.econbiz.de/10014451803
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Let's get acquainted : an empirical study on takaful customer-service provider relationships from Saudi Arabian perspectives
Osman, Ismah; Rehman, Mohsin Abdur; Sajid Mohy ul din; … - In: Journal of Islamic marketing 13 (2022) 11, pp. 2209-2231
Persistent link: https://www.econbiz.de/10013536297
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Influence of category attitudes on the relationship between SERVQUAL and satisfaction in Islamic banks : the role of disruptive societal-level events
Farrag, Dalia Abdel Rahman; Murphy, William H.; Hassan, … - In: Journal of Islamic marketing 13 (2022) 4, pp. 843-867
Persistent link: https://www.econbiz.de/10013278890
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Islamic marketing ethics and its impact on customer satisfaction in the Islamic banking industry
Hassan, Abdul; Chachi, Abdelkader; Latiff, Salma Abdul - In: Maǧallat Ǧāmiʿat al-Malik ʿAbd-al-ʿAzīz / al- … 21 (2008) 1, pp. 27-46
Persistent link: https://www.econbiz.de/10003904342
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Islamic Marketing Ethics and Its Impact on Customer Satisfaction in the Islamic Banking Industry
Hassan, Abul - 2018
Islamic marketing ethics combines the principle of value maximisation with the principles of equity and justice for the … welfare of the society. Adherence to the Islamic ethics in the Islamic banking industry can help elevate the standards of both … behaviour and living of bankers and customers alike. In a rapidly changing marketing environment the need to be customer …
Persistent link: https://www.econbiz.de/10012927223