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Essentials of marketing research
Kumar, V.; Aaker, David A.; Day, George S. - 1999
Persistent link: https://www.econbiz.de/10000673313
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 2004 - 8. ed., [internat. ed.]
Persistent link: https://www.econbiz.de/10004539406
Cover Image
Essentials of marketing research
Kumar, V.; Aaker, David A.; Day, George S. - 1999
Persistent link: https://www.econbiz.de/10004053202
Cover Image
Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 2006 - 9. ed.
Persistent link: https://www.econbiz.de/10004881208