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Lieferantenmanagement
Customer satisfaction
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Roy, Subroto
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Global innovation generation and financial performance in business-to-business relationships : the case of cross-border alliances in the pharmaceutical industry
Sivakumar, K.
;
Roy, Subroto
;
Zhu, JianJun
;
Hanvanich, …
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
5
,
pp. 757-776
Persistent link: https://www.econbiz.de/10009381719
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Innovation generation in upstream and downstream business relationships
Roy, Subroto
;
Sivakumar, K.
- In:
Journal of business research : JBR
63
(
2010
)
12
,
pp. 1356-1363
Persistent link: https://www.econbiz.de/10008747468
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3
Global new product development : moderating role of national culture on the link between buyer-seller interactions and innovation outcomes
Sivakumar, K.
;
Roy, Subroto
- In:
AMS review : official publication of the Academy of …
9
(
2019
)
3
,
pp. 205-229
Persistent link: https://www.econbiz.de/10012162445
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