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Market-Driving Strategy Implementation Through Global Supplier Relationships

Elg, Ulf - 2016

The global supplier network is becoming an increasingly important asset for many firms. If successfully managed, supplier relationships may support the firm's strategic orientation and become a sustainable advantage on the global market. A key question is thus how the firm can develop and...

Persistent link: https://www.econbiz.de/10012982356

Multiple stakeholders and B2B branding in emerging markets

Tarnovskaya, Veronika; Biedenbach, Galina - In: Qualitative market research : an international journal 19 (2016) 3, pp. 287-309

Persistent link: https://www.econbiz.de/10011598472

Retailers' management of corporate social responsibility (CSR) in their supplier relationships : does practice follow best practice?

Elg, Ulf; Hultman, Jens - In: The international review of retail, distribution and … 21 (2011) 5, pp. 445-460

Persistent link: https://www.econbiz.de/10009492165

Developing CSR in retail-supplier relationships : a stakeholder interaction approach

Hultman, Jens; Elg, Ulf - In: The international review of retail, distribution and … 28 (2018) 4, pp. 339-359

Persistent link: https://www.econbiz.de/10011962055

When institutional logicscollide : how international firms navigate sustainability values in global markets

Cerne, Annette; Elg, Ulf - In: Creating a sustainable competitive position : ethical …, (pp. 153-175). 2023

Persistent link: https://www.econbiz.de/10014455301