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Relationship marketing and customer loyalty : evidence from the Ghanaian luxury hotel industry
Narteh, Bedman; Agbemabiese, George Cudjoe; Kodua, Prince; … - In: Journal of hospitality marketing & management 22 (2013) 3/4, pp. 407-436
Persistent link: https://www.econbiz.de/10009767983
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Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal; Akbar, Muhammad Imad Ud Din - In: Journal of strategic marketing 31 (2023) 3, pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
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Co-creation in hotel-disable customer interactions
Navarro, Susana; Garzón, Dolores; Roig-Tierno, Norat - In: Journal of business research : JBR 68 (2015) 7, pp. 1630-1634
Persistent link: https://www.econbiz.de/10011298875
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Managing supply chain relationships in the hospitality services : an empirical study of hotels and restaurants
Shi, Xinping; Ziqi Liao - In: International journal of hospitality management 35 (2013), pp. 112-121
Persistent link: https://www.econbiz.de/10010225835
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Where is the love? : investigating multiple membership and hotel customer loyalty
Xiong, Lina; King, Ceridwyn; Hu, Clark - In: International journal of contemporary hospitality management 26 (2014) 4, pp. 572-592
Persistent link: https://www.econbiz.de/10010387389
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Drivers of customer-brand relationship quality : a case of mainland chinese hotel loyalty program members
Lo, Ada Sau-Yee; Im, Holly Hyunjung - In: Journal of travel and tourism marketing 31 (2014) 7/8, pp. 763-782
Persistent link: https://www.econbiz.de/10010469262
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The nature of marketing relationships : perspectives from providers and clients in the hotel sector
Vieira, Armando Luís (contributor);  … - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002435329
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Love or hate? : hotels' gay-friendliness and their intention to maintain or diminish the hotel digital service relationship with OTAs
Visentin, Marco; Tuan, Annamaria; Prestini, Stefano - In: Industrial marketing management : the international … 98 (2021), pp. 28-40
Persistent link: https://www.econbiz.de/10013206344
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Relationship satisfaction : an overlooked marketing channel safeguard
Brown, James R.; Crosno, Jody L.; Liu, Yuerong; Dev, … - In: Industrial marketing management : the international … 87 (2020), pp. 171-180
Persistent link: https://www.econbiz.de/10012285151
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The role of traditional product development in building relationship quality and its impact on resort hotel brand loyalty
Utama, I Putu - In: Global business and finance review 24 (2019) 1, pp. 44-58
Persistent link: https://www.econbiz.de/10012005189