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Determining the relative importance of critical factors in delivering service quality of banks : an application of dominance analysis in SERVQUAL model

Mukesh Kumar; Kee, Fong Tat; Amat Taap Manshor - In: Managing service quality : MSQ ; an international journal 19 (2009) 2, pp. 211-228

Persistent link: https://www.econbiz.de/10009525100

Comparative evaluation of critical factors in delivering service quality of banks : an application of dominance analysis in modified SERVQUAL model

Kumar, Mukesh; Kee, Fong Tat; Charles, Vincent - In: International journal of quality & reliability management 27 (2010) 3, pp. 351-377

Persistent link: https://www.econbiz.de/10003965749

Measuring shopping values of Malaysian retail consumers

Karim, Jeannot Abdul; Kumar, Mukesh; Rahman, Sofiah Abd - In: Asia Pacific journal of marketing and logistics 25 (2013) 2, pp. 200-224

Persistent link: https://www.econbiz.de/10009752333

Measuring service quality of conventional and Islamic banks : a comparative analysis

Amat Taap Manshor; Chong, Siong Choy; Kumar, Mukesh; … - In: International journal of quality & reliability management 28 (2011) 8, pp. 822-840

Persistent link: https://www.econbiz.de/10009405411

Examining the relationship between visual merchandising and apparel impulse buying among young Malaysian consumers

Karim, Jeannot Abdul; Rahman, Sofiah Abd; Kumar, Mukesh - In: Taylor's business review / Taylor's Business School, … 2 (2012) 2, pp. 101-113

Persistent link: https://www.econbiz.de/10009779420

Impeding challenges on industry 4.0 in circular economy : palm oil industry in Malaysia

Asma-Qamaliah Abdul-Hamid; Mohd Helmi Ali; Tseng, Minglang - In: Computers & operations research : and their … 123 (2020), pp. 1-14

Persistent link: https://www.econbiz.de/10012286342

Measuring shopping values of Malaysian retail consumers

Abdul Karim, Jeannot; Kumar, Mukesh; Abd Rahman, Sofiah - In: Asia Pacific Journal of Marketing and Logistics 25 (2013) 2, pp. 200-224

Purpose – The purpose of this paper is to verify the measurement scale of shopping values in the Malaysian context. Both hedonic as well as utilitarian shopping value measurement scales were tested for their reliability and validity. Further, a series of hypotheses was developed to test the...

Persistent link: https://www.econbiz.de/10014674811

Measuring service quality of conventional and Islamic banks: a comparative analysis

Amat Taap, Manshor; Choy Chong, Siong; Kumar, Mukesh; … - In: International Journal of Quality & Reliability Management 28 (2011) 8, pp. 822-840

Purpose – Based upon an extended SERVQUAL model, this paper attempts to measure and compare the service quality between conventional and Islamic banks in Malaysia. Design/methodology/approach – A new dimension, i.e. convenience was added to the existing SERVQUAL model of five dimensions....

Persistent link: https://www.econbiz.de/10014800662