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Approaching global industrial marketing from a managerial cognition perspective : a theoretical framework
Madhavaram, Sreedhar; Badrinarayanan, Vishag; Granot, Elad - In: The journal of business & industrial marketing 26 (2011) 7, pp. 532-541
Persistent link: https://www.econbiz.de/10009410784
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Mirroring the boss : ethical leadership, emulation intentions, and salesperson performance
Badrinarayanan, Vishag; Ramachandran, Indu; Madhavaram, … - In: Journal of business ethics : JOBE 159 (2019) 3, pp. 897-912
Persistent link: https://www.econbiz.de/10012109109
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Resource orchestration and dynamic managerial capabilities : focusing on sales managers as effective resource orchestrators
Badrinarayanan, Vishag; Ramachandran, Indu; Madhavaram, … - In: Journal of personal selling & sales management : JPSSM 39 (2019) 1, pp. 23-41
Persistent link: https://www.econbiz.de/10012200853
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Managerial action and resource‐advantage theory: conceptual frameworks emanating from a positive theory of competition
Hunt, Shelby D.; Madhavaram, Sreedhar - In: Journal of Business & Industrial Marketing 27 (2012) 7, pp. 582-591
Purpose – The purpose of this paper is to illustrate that conceptual frameworks developed from a general theory of competition, i.e. resource‐advantage (R‐A) theory, can facilitate managerial action. Design/methodology/approach – After a brief overview of resource‐advantage (R‐A)...
Persistent link: https://www.econbiz.de/10014843145