Similar Search Results

The development of a consumer value proposition of private label brands and the application thereof in a South African retail context

Beneke, Justin; Carter, Stephen - In: Journal of retailing and consumer services 25 (2015), pp. 22-35

Persistent link: https://www.econbiz.de/10011313610

An empirical examination of the predictors of consumer compulsive buying as an "impulse control disorder not otherwise specified" : a branding perspective

Chinomona, Richard - In: The journal of applied business research 29 (2013) 6, pp. 1689-1703

Persistent link: https://www.econbiz.de/10010229605

The influence of brand experience on brand satisfaction, trust and attachment in South Africa

Chinomona, Richard - In: International business and economics research journal 12 (2013) 10, pp. 1303-1315

Persistent link: https://www.econbiz.de/10010200661

Brand communication, brand image and brand trust as antecedents of brand loyalty in Gauteng Province of South Africa

Chinomona, Richard - In: African journal of economic and management studies : AJEMS 7 (2016) 1, pp. 124-139

Persistent link: https://www.econbiz.de/10011560516

Social networking the brand : an exploration of the drivers of brand image in the South African beer market

Beneke, Justin; Blampied, Simon; Miszczak, Sonia; … - In: Journal of food products marketing 20 (2014) 4, pp. 362-389

Persistent link: https://www.econbiz.de/10010399875

Extended self : implications for country-of-origin

Cui, Annie Peng; Fitzgerald, M. Paula; Donovan, Karen Russo - In: The journal of consumer marketing 31 (2014) 4, pp. 312-321

Persistent link: https://www.econbiz.de/10010416682

Beyond private label panache : the effect of store image and perceived price on brand prestige

Beneke, Justin; Zimmerman, Natalia - In: The journal of consumer marketing 31 (2014) 4, pp. 301-311

Persistent link: https://www.econbiz.de/10010416688

Antecedents of brand loyalty in South African retail banking

Taoana, Mokgadi Cleopatra; Quaye, Emmanuel Silva; … - In: Journal of financial services marketing 27 (2022) 2, pp. 65-80

Persistent link: https://www.econbiz.de/10013270395

Customer advocacy and brand loyalty : the mediating roles of brand relationship quality and trust

Quaye, Emmanuel Silva; Taoana, Cleopatra; Abratt, Russell; … - In: The journal of brand management : an international journal 29 (2022) 4, pp. 363-382

Persistent link: https://www.econbiz.de/10013270439

The LGBTQAI+ community and luxury brands : exploring drivers of luxury consumption in South Africa

Madinga, Nkosivile Welcome; Maziriri, Eugine Tafadzwa; … - In: African journal of business and economic research : AJBER 16 (2021) 1, pp. 207-225

Persistent link: https://www.econbiz.de/10012815267

1
2
3
4
5
6
7
8
9
10
Next
Last