Narrow search
Showing 1 - 8 of 8
Cover Image
Dedicated followers of fashion : an economic geographic analysis of the Swedish fashion industry
Hauge, Atle - 2007
Persistent link: https://www.econbiz.de/10003650038
Cover Image
Die Bedeutung der Tradition für die Markenkommunikation : Konzepte und Instrumente zur ganzheitlichen Ausschöpfung des Erfolgspotenzials Markenhistorie
Herbrand, Nicolai Oliver (contributor);  … - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003364979
Cover Image
Marken-Management : Jahrbuch für Strategie und Praxis der Markenführung
Frankfurt, M. : Dt. Fachverl. - 2008/09(2008) - 2010/11(2010); damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10003608281
Cover Image
Advanced brand management : managing brands in a changing world
Temporal, Paul - 2010 - 2nd ed.
Persistent link: https://www.econbiz.de/10003879403
Cover Image
Marketing applications : branding, communications, and strategy
Holbrook, Morris B. - 2015
Persistent link: https://www.econbiz.de/10010505798
Cover Image
Three essays on consideration sets
Terech, Andres - 2004
Persistent link: https://www.econbiz.de/10003946475
Cover Image
Decoded : the science behind why we buy
Barden, Phil - 2023 - Second edition
pragmatic framework and guidelines for day to day marketing practice on how to employ this knowledge for more effective brand …
Persistent link: https://www.econbiz.de/10013273557